Mixcloud gets into short-form audio with new ‘Tracks’ feature

From its launch in 2008, Mixcloud’s focus was on long-form audio: DJ sets, radio shows and podcasts, complete with a blanket-licensing model to ensure royalties were paid for the music used in that content. The post Mixcloud gets into short-form audio with new ‘Tracks’ feature appeared first on Music Ally. Source: Music ally

Mixcloud adds ticketing for audio and video livestreams

Audio streaming service Mixcloud launched a livestreaming feature in April this year, enabling people to stream live audio or video on its platform. Today, it’s announcing an expansion of ‘Mixcloud Live’ to add ticketing. Several artists will be testing the new feature out, including Flying Lotus, Róisín Murphy and Nas (who recently invested in Mixcloud, which […]

How to successfully livestream a music event

  *Learn more about Music and Livestreaming: reaching fans AND making money   Another day, another livestream. Well, probably another thousand of them. A year ago, livestreams were defined by their rarity, now they are defined by their ubiquity. So how to stand out in a market that has suddenly become very busy? We speak […]

Mixcloud now has 20m monthly users says outgoing CEO

There’s a new statistic on the audience for streaming service Mixcloud to be found in the latest blog post from its CEO Nikhil Shah. “We’ve had 10s of millions of people download our apps, and 20m people tune into Mixcloud every month across all the different platforms,” he wrote. That means its audience has doubled over […]

Mixcloud launches a livestreaming feature for its creators

Streaming service Mixcloud has always been focused on uploads: DJ sets and radio-style shows uploaded for people to stream on-demand. Now, in a timely move, it’s adding a livestreaming feature. That’s audio (not video) livestreaming, as befits the platform. The company says the new Mixcloud Live feature will enable creators to stream live, archive the […]

Today’s positive coronavirus-related music industry news (24 March)

Music Ally is trying to write a story every working day, rounding up the good, practical things happening in and around our industry: focusing on relief efforts and other initiatives from the music industry and music / tech communities. Start today with Bandcamp’s update on how last Friday’s big music sale went. “On a typical Friday, […]

Mixcloud turns 10 and loses its cloud with new M-X logo

A decade is a lifetime in digital music. Back in 2010, for example, digital made up just 29% of the global recorded music business, according to IFPI numbers. In that time, UK-based firm Mixcloud has gone from bootstrapped startup to having a library of over 50m radio shows, DJ mixes and podcasts that have come […]

Mixcloud launches Loud, a new in-house brand consultancy

Streaming service Mixcloud has launched its own in-house brand consultancy, Loud. It will be headed up by founding partners Kazim Rashid and Ben Lawrence. Rashid is a visual artist and was previously head of UK marketing at Warp while Lawrence spent the past nine years as head of brand partnerships at Mixcloud. “We help global brands […]

Mixcloud apologises to users affected by hacking attack

In 2019, every digital service with a significant profile is a target for hackers. The latest music service dealing with the after-effects of a security breach is Mixcloud. According to both Motherboard and TechCrunch, a data reseller is asking for around $4k (paid in bitcoin) for details of 21m user accounts from the audio-streaming service. Mixcloud has issued […]

Mixcloud posted revenues of £2.4m in 2018 – and a £3m loss

Audio-streaming service Mixcloud has published its financial results for 2018 through Companies House in the UK: and unlike in previous years, the accounts have been published without a small-company exemption, thus giving us an insight into the firm’s growth and profitability. The key figures: Mixcloud’s revenues in 2018 were £2.44m (around $3.1m), which was growth […]

Mixcloud launches ‘Premium’ subscription and limits free listening

Audio-streaming platform Mixcloud is introducing a new service-wide ‘Premium’ subscription, which will cost $7.99 a month and enable listeners to “access all public shows across the platform without limits”. Wait, what limits? Ah, that’s the other part of the company’s announcement this morning… Mixcloud grew as a platform for DJ mixes, podcasts and other radio-style […]

Mixcloud breaks down its revenue-sharing model for curators

Streaming service Mixcloud launched its Mixcloud Select program in December 2018, enabling listeners to subscribe to individual curators (or channels) for a monthly fee of $2.99 or above. Now the company has been explaining how the revenues are shared out, in a blog post noting the fact that Mixcloud’s direct licensing deals “identify the ‘long form […]

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