Vickie Nauman, founder of music consultancy CrossBorderWorks, argues that the $9.99/month all-you-can-eat paradigm is not allowing superfans to support artists as much as they could – and that web3 technology will invigorate the music industry by creating many more opportunities for fans to interact with artists – at a whole new series of price points.
The post The web3 differentiator: scarcity and niches (Guest column) appeared first on Music Ally.
Source: Music ally
Related Posts
28 avril 2023Future Producer Academy will support underrepresented producersProducer Fraser T Smith is launching a new scheme to support underrepresented producers, with backing from PPL and the Music Producers Guild.
The post Future Producer Academy will support […] Posted in News, diversity, PPL, Fraser T Smith, Music Producers Guild
23 mars 2020It’s too early to tell what coronavirus means for streamingIt’s not great for your work/life balance to spend the weekend feeling grumpy every time you spot that ‘people are streaming music less due to coronavirus’ story doing the rounds – based […] Posted in News, MIDiA Research, streaming, coronavirus
15 novembre 2019WMG’s Scott Cohen talks innovation: ‘What’s coming next, and what do we need to do?’Ever since co-founding distributor The Orchard in 1997, Scott Cohen has been known as one of the music-industry executives with an intense curiosity about new technologies and their […] Posted in Startups, Virtual Reality, Artificial Intelligence, Warner Music, Uncategorized, scott cohen, Artiphon
8 août 2019MelodyVR signs licensing deals with Beggars Group and DominoVirtual-reality music startup MelodyVR has added another two labels to its roster of licensing partners: independents Beggars Group and Domino. The deals were announced this morning by […] Posted in News, MelodyVR, indies, domino, beggars, licencing
25 mars 2021Beggars Group and Gary Numan clarify streaming payouts commentsRecently, artist Gary Numan gave an interview to Sky News during which he talked about streaming royalties, and specifically about a small cheque he'd received.
"I had a statement a while […] Posted in News, Data, artists, Beggars Group, Gary Numan, streaming royalties
1 avril 2021OurSouls takes on Clubhouse with NFT-minted live audio debates2021 is the year audio startup Clubhouse became a $1bn unicorn, but it’s facing plenty of competition.
Twitter and Facebook already have Clubhouse-like features in testing, Spotify just […] Posted in News, Startups, Clubhouse, OurSouls