This article from Last.fm is Partner Content. Win an award, sell lots of records. That used to be the equation (or certainly the presumption) in the music business. In the days and weeks after an award ceremony, record labels would put “award-winning” stickers on the front of LPs and CDs, renewing their promotional efforts and […]
The post And the winner is…: measuring the impact of awards on streaming appeared first on Music Ally.
Source: Music ally
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