Sandbox Issue 269: Indie-Visible: balancing Indie rock marketing on streaming and IRL
Posted on: 10 février 2021, by : Rocio Sanchez

Lead: Indie-Visible – Marketing indie rock bands on streaming platforms can be tricky for a number of reasons: their traditionally album-based release cycle goes counter to the current approach of endless singles; their aesthetic, ethos and fandom require patience and context; and while their fanbase wants their favourite artists on streaming services, they also demand special physical products […]
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Source: Music ally

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