How many users do Spotify, Apple Music and other big music streaming services have?
Sometimes the statistics around how many people are streaming music – and how many are paying for it – can lead to confusion and misinterpretation.
Recently, for example, we’ve seen one story suggesting that Amazon was “on course to overtake Apple Music” based on comparing an Amazon figure from January 2020 with one from Apple that hadn’t been updated since June 2019.
Another story claimed that “Pandora has overtaken Apple for second spot” in subscriber rankings, which mistakenly compared the former’s number of active listeners (most of whom don’t pay) to the latter’s paid subscriber count.
So, we’re trying something that will hopefully be useful: a post that we’ll update whenever a major streaming service updates its public numbers.
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Source: Music ally
Top 10 Tips for Musicians to Make Your Instagram Sing
This article is part of a new regular monthly series from Music Ally which highlights some of the top tips from our Learning Hub (www.learn.musically.com) The Learning Hub has been designed to help artists, creators and their teams to understand how to find, grow and engage with your audience around the globe. It’s a part […]
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Source: Music ally
Catalogue marketing rejuvenated
Catalogue marketing used to mainly be about the 20th anniversary box set (with some demos and a couple of new photos added in) or about the same 15 songs in a slightly different order, popped in a slightly different sleeve and called a “best of”. Streaming has changed that completely. Plus, with popular music now […]
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Source: Music ally
Justin Bieber launches an exclusive music video on Apple Music
Single-DSP exclusives for music are increasingly rare, but as we’ve reported over the last year or two, the content around them, from videos to live sessions, is very much fair game. Justin Bieber is the latest example: he’s released an exclusive video for ‘E.T.A.’ off his new album ‘Changes’ on Apple Music. And according to Apple, it’s […]
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Source: Music ally
Mixcloud turns 10 and loses its cloud with new M-X logo
A decade is a lifetime in digital music. Back in 2010, for example, digital made up just 29% of the global recorded music business, according to IFPI numbers. In that time, UK-based firm Mixcloud has gone from bootstrapped startup to having a library of over 50m radio shows, DJ mixes and podcasts that have come […]
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Source: Music ally
Pandora Apple Watch app can now stream music without a phone
Streaming service Pandora has launched a new ‘standalone’ app for the Apple Watch, which will let people stream music and podcasts directly to the smartwatch rather than via an iPhone. “The standalone Pandora app means that you can control your personalized listening experience directly on your Apple Watch without needing to pull out your phone […]
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Source: Music ally
Reliance invests $19.6m in its JioSaavn music streaming service
With the competition in India’s music streaming market only intensifying, telco Reliance Industries is giving its JioSaavn streaming service a financial shot in the arm. According to news site Inc42, Reliance has invested $19.6m in the service, nearly two years after the company acquired Saavn and merged it with its existing Jio Music to form […]
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Source: Music ally
Study suggests country radio listeners DO want more women
Country radio stations in the US have been criticised strongly in recent times for their male-dominated playlists. A study published earlier this month by SongData’s Jada Watson showed why: women accounted for just 10% of daily spins and slots in Billboard’s year-end country airplay chart. But now a separate study commissioned by country media brand CMT suggests […]
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Source: Music ally
Music, gender representation and the ‘pipeline problem’
The lack of women nominated in some of the key mixed-gender categories at last night’s Brit Awards was a talking point even within the awards itself. Now Vick Bain, the former CEO of songwriters body BASCA (now the Ivors Academy) has published some thoughts on the issue of diversity in music awards ceremonies and festival lineups that are relevant well beyond the UK.
Bain’s argument is that the core problem driving male-heavy nominations and lineups is what she terms the music pipeline, citing her experience researching the historical winners of the Ivor Novello Awards, and finding that only 6% had been women – rising to only 10% since 2010.
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Source: Music ally