Country Profile – Turkey 2020
Turkey may have one of the lowest per-capita spends on music globally, but recent years have seen recorded music income grow significantly while new digital players have helped streaming numbers to boom.
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Source: Music ally
Fortnite boss sees ‘free stuff in games’ as future of ads
It’s a bit reductive to call Tim Sweeney just the ‘Fortnite boss’ – his company Epic Games has a big business outside that game too, from the Unreal Engine development platform to game series like Gears of War and (via acquisition) Rocket League. But it’s Fortnite’s success that has reinforced Sweeney’s stature within the games industry, […]
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Source: Music ally
US regulator to toughen up its rules on influencer marketing
The US Federal Trade Commission (FTC) appears to be preparing for another crackdown on shady influencer marketing. Commissioner Rohit Chopra has published a statement that suggests the current regulations there need to be toughened up. “Misinformation is plaguing the digital economy, and recent no-money, no-fault FTC settlements with well-known retailers and brands to address fake reviews and […]
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Source: Music ally
Could the coronavirus outbreak affect music conferences?
Mobile industry conference Mobile World Congress is huge: according to the Guardian, it now attracts more than 100,000 delegates to Barcelona, and is worth around €500m to the city every year. So the news that this year’s event has been cancelled less than a fortnight before it was due to kick off is big news, if […]
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Source: Music ally
Ticketmaster expands in Asia with acquisition of Tixcraft
A photo of a BTS stadium gig in Taiwan accompanies the latest announcement from Ticketmaster, signifying its ambitions in Asia. The company has acquired Taiwanese ticketing company Tixcraft, while also launching a Ticketmaster Singapore operation. “We have established two great bases with talented teams to support the bourgeoning live entertainment scene in Asia,” said Ticketmaster International […]
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Source: Music ally
The Ringer launches a Spotify-exclusive music podcast
A Spotify regulatory filing has confirmed how much it’s paying for media and podcasts group The Ringer: “Cash consideration totaling approximately €130 to €180 million, a portion of which is deferred, subject to closing adjustments”. That’s between $141m and $196m. The filing, which is a more detailed version of the shareholders letter in which Spotify announced its […]
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Source: Music ally
Mindfulness startup (and Spotify partner) Headspace raises $93m
Back in November 2016, Spotify launched its first ‘bundle’ subscription with another digital service: meditation and mindfulness firm Headspace. The bundle still exists, although according to Headspace it’s only available in Sweden, Denmark, Norway, Finland, the Netherlands and the UK. Since that bundle was announced, Headspace has continued to grow: its latest press release notes that its app has been […]
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Source: Music ally
James Blunt launches audio e-cards campaign for Valentine’s Day
Tomorrow is Valentine’s Day, so if you have a partner (or an object of your affections) how are you planning to celebrate? Chocolates and flowers? Furry handcuffs and a glint in the eye? A brisk lecture about Valentine’s Day being a cynical creation of the greetings-card industry? Pfft.
All of these things (especially the last one, you grump!) pale in comparison to an audio e-card from musician James Blunt, the man behind ‘You’re Beautiful’ and a steadily-growing back catalogue of excellent Twitter-troll mockery. His label, Atlantic UK, has commissioned WMG’s Firepit Technology team to create the activation ahead of Valentine’s Day.
People can browse the e-cards, with audio messages recorded by Blunt ranging from ‘I think you’re suffering from a lack of Vitamin Me’ to ‘Are you from Tennessee? Because you’re the only ten I see’ (via ‘F*** February 14th, I love you every day’ and ‘Happy Valentine’s Day to my single friend. Don’t worry, James Blunt thinks you’re beautiful’), then send them to whoever they like’s email address.
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Source: Music ally