Marketing Co-ordinator – BMG – London
Your Mission. We have an exciting opportunity for a Marketing Co-ordinator to join BMG Production Music in the sales and marketing team based in our new office in Hoxton! The role will be working with the international territories to co-ordinate the global marketing strategy for BMG Production Music. Your Responsibilities. Create and coordinate the distribution […]
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Source: Music ally
Alexa in-skill purchases off to a sluggish start for Amazon
Music Ally has written about ‘in-skill purchases’ before: they’re the equivalent of in-app purchases for the third-party skills created for Amazon’s Alexa voice assistant. A way for developers to make money from their Alexa skills, in other words, by charging users for extra content or features. Tech-news site The Information claims that the feature is off to […]
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Source: Music ally
Post Malone gets a ‘dual-phone’ music video on Spotify
As Drake never sang: you used to call me on my cell phone, late night when you need my… cell phone too, to watch the new video from Post Malone. Yes, fans will need two phones to watch the latter artist’s new video, which is exclusive to Spotify. Essentially it’s the story of a couple breaking […]
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Source: Music ally
Midemlab startups competition seeks entrants for 2020
Will the number 13 be lucky for some music/tech startups? The annual Midemlab competition will be in its 13th year in 2020, and has just opened its call for entries. SoundCloud, Kickstarter, Songkick, The Echo Nest, Next Big Sound and Soundcharts are among the past participants in the contest, which is part of the Midem conference. […]
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Source: Music ally
Tracklib launches its ‘State of Sampling 2019’ report
Sample-licensing service Tracklib has published its latest ‘State of Sampling’ report, offering some stats and insight into how samples are being used in 2019’s music industry. “This year, 15% of the songs on Billboard Hot 100 contained samples. A total of 17 samples in 15 of the songs, with some containing more than one,” being […]
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Source: Music ally
Amazon Music is official digital partner for 2020 Brit Awards
The UK’s Brit Awards have a new partner from the world of streaming services. Amazon Music will be the ‘digital music partner’ for the event in February. That means Amazon’s music services will get to stream the performances from the awards after the event; host the official Brit Awards 2020 playlist as well as other […]
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Source: Music ally
Spotify plans Tekashi 6ix9ine podcast for new year
Another day, another new music-podcast announcement. Spotify in particular has been throwing a lot of money, time and marketing effort at original podcasts this year. The latest example is a show focusing on the rise (and recent fall) of rapper Tekashi 6ix9ine. It has been created in partnership with Complex. Infamous: The Tekashi 6ix9ine Story […]
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Source: Music ally
Sound Royalties backs Wyclef Jean’s Carnival World Music Group
Fugees and solo star Wyclef Jean has founded a music publisher and distributor that will focus initially on working with songwriters and artists in Africa. It’s called Carnival World Music Group, and now it has some financial backing from music-investment firm Sound Royalties. That company is better known for its business offering royalty advances to […]
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Source: Music ally
New DJ mixes on Deezer promise ‘fair artist revenues’
Deezer is adding a selection of DJ mixes to its streaming service, with Michael Mayer, Modeselektor, Mark Knight, Wil Saul, Sultan + Shepard and Makoto among the DJs taking part, with the first mixes launching on 30 December. Mix sets have long been a tricky area for music-streaming services, in terms of rights clearances and […]
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Source: Music ally
YouTube Music unveils three more personalised playlists
A decent suite of personalised playlists is now table stakes for anyone who wants to be a competitive music-streaming service. YouTube Music’s latest move to ensure it’s up to speed is the launch of three new ‘playlists mixed for you’ which follow the template laid down by other services. Discover Mix is a playlist of […]
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Source: Music ally
Clio Music awards winners offer music-marketing inspiration
2019 has been a good year for creative music-marketing campaigns, as you’ll know if you read our end-of-year Sandbox report earlier this month. If you haven’t, you can find it here: it’s our pick of the best campaigns of the year.
Anyone looking for more inspiration for their music marketing in 2020 would do well to check out the winners of the 2019 Clio Music awards. The event aims to spotlight content and campaigns that “push boundaries, permeate pop culture and establish a new precedent for artist self-promotion, music marketing, brand collaborations and the use of music in advertising”.
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Source: Music ally