netflix

Netflix changes course and says it’ll ‘never outgrow the fight for net neutrality’

Netflix changes course and says it’ll ‘never outgrow the fight for net neutrality’After a few months of wishy-washy statements on net neutrality indicating that the company had largely given up on it, Netflix is changing course. In a tweet today, the company wrote: “Netflix will never outgrow the fight for #NetNeutrality. Everyone deserves an open Internet.” It also linked to the Battle for the Net campaign, indicating that Netflix had signed on to take action.

This is a big change of direction for Netflix. Though the company was one of the most staunch net neutrality advocates back in 2014 — during the last fight over net neutrality — it hasn’t cared quite as much this time around. In March, Netflix CEO Reed Hastings told The Verge that he’s “not too worried” about what’ll become of net neutrality because it didn’t pose a big risk to his company. And just a couple weeks ago, Hastings told Recode that net neutrality is “not our primary battle at this point.”

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It Was Inevitable, Really: Netflix Is Turning Into HBO

It Was Inevitable, Really: Netflix Is Turning Into HBOSense8 Murray Close/Netflix For a while there, Netflix was on a roll. Over the course of about four years, from House of Cards to Stranger Things , it produced one hot new show after another. The platform gave its series healthy budgets, their stewards complete creative control; renewal for multiple seasons was seemingly a fait accompli . Then, in the early summer of 2017, the honeymoon ended. Netflix announced it was canceling two programs, The Get Down and Sense8 . The cancellations weren’t about critical response or award nominations, they were about ROI—or the lack thereof. Speaking at a conference last weekend, Netflix chief content officer Ted Sarandos said that the network had to ask itself if enough people were watching the shows relative to the amount of money they cost. Considering that both The Get Down and Sense8 were reportedly very expensive , the answer wasn’t difficult to come by. “A big expensive show for a huge audience is great,” Sarandos said . “A big, expensive show for a tiny audience is hard even in our model to make that work very long.” For a company so opaque—Netflix has traditionally refused to give viewership numbers—Sarandos’ word choice is […]

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The internet is finally going to change the movie business, and it could cost theaters billions

The internet is finally going to change the movie business, and it could cost theaters billionsAsa Mathat Technology has upended most of the media industry, but one thing that hasn’t changed is the new movie business: If you want to see most films when they’re released, you have to go to a movie theater to watch them. That is finally going to change, says MoffettNathanson analyst Robert Fishman, in part because the movie studios want and need it to change, and in part because Netflix is going to push the industry forward whether it likes it or not. That is probably good news for you, a person who wants to see movies wherever you choose to watch them. That is bad news for the movie theater companies. The studios are pushing for a new “window” which would let you see a new movie at home, for an extra fee, before the standard 90-day waiting period after it opens in theaters. And Netflix doesn’t want you to wait at all. It has started aggressively building up a straight-to-streaming library of movies, which could theoretically compete with ones that are in the theaters. Figuring out what that could mean for the theater operators involves a lot of guesstimating, because it hasn’t happened yet. But Fishman is […]

Facebook reportedly working on in-app news subscriptions

Facebook reportedly working on in-app news subscriptionsFacebook has been attracting criticism from within the news publishing industry in recent times on various counts: fuelling the spread of ‘fake news’ for example, or for the underwhelming performance of its ‘instant articles’ format. Now the social network appears to be working on a new strategy, as reported by the Wall Street Journal yesterday. Its report claimed that Facebook is working on a new system of in-app subscriptions for news publications, which could launch by the end of 2017. “The social-media giant is building a feature that would allow users to subscribe to publishers directly from the mobile app,” is how the Journal put it, while warning that “many details remain up in the air”. Some journalism experts are remaining cautious about the likely impact though. “It couldn’t hurt, but it’s not going to be a transformational business model for publishers to sell subscriptions through Facebook,” industry analyst Alan Mutter told Poynter . “Only a small number of people in the English-speaking world are willing to pay to acquire news. A lot more people are willing to buy Netflix and HBO than are willing to pay for a subscription.”

 

http://musically.com/2017/06/13/facebook-reportedly-working-app-news-subscriptions/

Streaming Service Use Now More Common than Cable Subscriptions

Streaming Service Use Now More Common than Cable SubscriptionsMore people are now using streaming video services than have a cable subscription, according to a May 2017 study from Fluent LLC . The survey found that 67% of US internet users watch or have access to a streaming service, while just 61% have cable in their homes. Unsurprisingly, millennials used streaming services at a higher rate than their older counterparts. However, while more than three-quarters (77%) of millennials said they have access to a streaming service, so did almost two-thirds (65%) of nonmillennials. Netflix was king among both millennials and those ages 35 and older. More than six in 10 millennials (61%) surveyed had access to the subscription video-on-demand (SVOD) service, compared with 45% of nonmillennials. Amazon Prime Video was the lone streaming service subscribed to by both age groups at the same rate—16% of respondents. Most of the other streaming platforms examined in the survey had a higher penetration rate among younger internet users. Low cost was the top factor that persuaded respondents to pay for streaming content. More than one-third (34%) of respondents chose that as a reason for signing up for a streaming video service. Nearly three in 10 millennials (29%) said they signed on […]

Altice va proposer Netflix à ses abonnés

Altice va proposer Netflix à ses abonnésCe choix est un revirement pour l’opérateur de Patrick Drahi, qui mettait jusqu’ici en avant sa propre offre de SVOD, SFR Play. CHARLES SYKES / INVISION / AP « Nous voulons offrir à nos abonnés le meilleur du contenu » , résume Alain Weill, le directeur général d’Altice Media (ex- SFR ). Fort de cette maxime, l’opérateur de Patrick Drahi a annoncé, lundi 12 juin, « un partenariat pluriannuel avec Netflix Inc., qui permettra aux clients d’Altice de profiter des contenus de Netflix sur tous leurs écrans en France , au Portugal , en Israël et en République dominicaine. » En France, dès le 13 juin, les abonnés d’Altice pourront accéder au service américain de vidéo à la demande par abonnement (SVOD), qui propose un vaste catalogue de films et séries. Mais les conditions d’accès n’ont pas encore été précisées. « Le service sera notamment proposé dans les offres SFR Family ! [un service disponible dans les forfaits haut de gamme] » , dit Altice dans son communiqué, sans donner plus de détail. « Le déploiement se poursuivra dans les autres pays d’Altice courant 2017 » , ajoute-t-il. Selon le magazine Generation Cable , « Netflix Standard serait disponible […]

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128 millions d’abonnés pour Netflix en 2022

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France Télés lancera bien un Netflix à la française

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Why streaming needs subscription bundles

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La SVOD va t-elle remplacer la TV ?

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Should European operators worry about cord cutting as Amazon, Netflix push deeper into their market? Absolutely | JIM O’NEILL | Pulse | LinkedIn

When the Big Two come to play in your backyard, it’s time to up your game.

Netflix and Amazon have launched a push into Europe that will likely result in some bad nights of sleep for operators, pay-TV channels and broadcasters looking themselves to do more business over the top.

Both OTT players have long-term toe holds in Europe, pretty much since the dawn of streaming. Both were early into the United Kingdom – in one form or another – and used that base to help catapult them onto the continent, Netflix through the Netherlands and Amazon into Germany via its purchase of LoveFilms.

Barrage européen pour la stratégie d’Amazon dans les contenus ? | Philippe Bailly | Pulse | LinkedIn

L’accord tient en deux chiffres et une intention. Réunis ce mardi à Bruxelles pour débattre de la révision de la Directive SMA, les ministres européens de la Culture ont d’abord convenu de fixer à 30% le quota d’œuvres européennes que les plateformes de SVoD seront tenues d’intégrer à leurs catalogues, au lieu de 20% dans la rédaction initiale de la Commission ; c’est ensuite sur l’ensemble de la journée (ou plus précisément les tranches 6 / 18 heures et 18 heures / minuit) plutôt qu’heure par heure que sera désormais calculée la durée maximale de publicité diffusée par les chaînes de télévision ; enfin, la mise en place d’outils de signalisation et de procédures de retrait rapide doit permettre de mieux lutter contre la diffusion de discours de haine sur les plateformes de vidéo en ligne dont les contenus audiovisuels représentent une « fonctionnalité essentielle ». Il restera à préciser la portée de cette dernière expression pour déterminer le périmètre des acteurs visés.

Netflix et les règles du jeu

Les contraintes imposées à la plupart des acteurs du secteur de la production et de la diffusion audiovisuelle ne sont pas appliquées à Netflix. Ces jours-ci, on apprend que le Festival de Cannes impose que les films soient présentés en salle pour être admissibles à la compétition. Mais comme la réglementation française impose qu’un film, une fois sorti en salle, ne puisse être proposé en ligne, la question se pose de savoir si Netflix, qui diffuse exclusivement en ligne, devrait bénéficier de l’autorisation de présenter ses films au festival. Ces controverses témoignent du défi d’assurer — ici comme ailleurs — des règles équitables pour l’ensemble des acteurs du secteur de la production et de la diffusion. Deux poids, deux mesures Au Canada, il est depuis longtemps établi que ceux qui tirent des revenus de la diffusion d’émissions de radio ou de télévision doivent participer financièrement à la production d’oeuvres canadiennes. Mais les politiques du CRTC traitent les acteurs traditionnels et des acteurs comme Netflix selon des régimes différents. Netflix et les autres services similaires sont pratiquement dispensés de toute exigence réglementaire, notamment celle de contribuer au financement des productions canadiennes. L’avènement de services fondés sur des modèles d’affaires « […]

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Copyright Protection in China – It’s Real, and It’s Spectacular

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Comment intégrer Netflix et les nouveaux géants vidéo dans le système cinéma français ? Quelques propositions sur la chronologie des médias.

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Netflix Tested a Price Hike in Australia

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Netflix fera-t-il exploser le modèle audiovisuel français ?

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La chronologie des médias, une histoire française bousculée

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Le programme détaillé d’E. Macron pour les médias et le numérique

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Netflix nears 100 million subscribers

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How Netflix forced major changes in the TV industry

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Bill Gates basically predicted the rise of Netflix and Facebook in a 1994 Playboy interview

Bill Gates basically predicted the rise of Netflix and Facebook in a 1994 Playboy interviewBill Gates knows what’s up. Mike Nudelman/Business Insider Nineteen ninety-four was a big year for Bill Gates. The newly married billionaire landed on top of Forbes’ list of the richest Americans. Microsoft was on the brink of becoming the technology powerhouse it is today. Something else notable happened in ’94: Gates gave an interview to Playboy magazine in which he correctly predicted the rise of services like Netflix and Facebook. For context, the internet was a buzzworthy and somewhat mysterious technology in 1994. Time magazine ran a cover story on the internet and had to explain what it was in the introduction (“the world’s largest computer network and the nearest thing to a working prototype of the information superhighway”). The internet was mostly used by scientists and scholars, though computers were becoming more common. Still, Gates was a visionary. He told Playboy that, in the information age, the primary use of personal computers would shift from creating documents to sharing and accessing electronic media across the web. On how people might use the internet in the future, he said: “Say you want to watch a movie. To choose, you’ll want to know what movies others liked and, based on […]

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YouTube is coming to Comcast’s Xfinity X1 set-top box

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Pourquoi aucune série Netflix Original n’apparaît dans les séries les plus piratées en 2015 ? | Guillaume Dimitri | Pulse | LinkedIn

Torrent Freak a publié le TOP 10 des séries les plus téléchargées illégalement en 2015 démontrant une fois de plus l’attrait de la série HBO, Game of Thrones dont le final 2015 a été téléchargé 14,4 millions de fois.

Cependant, l’élément le plus frappant de ce TOP 10 est qu’il n’intègre aucune série Netflix Original (ni Amazon ou Hulu).

Sur les quatre hypothèses qui peuvent expliquer cette absence, seuls le prix et l’expérience rendent moins pertinent  le piratage.

  1. Hypothèse 1 : les séries Netfllix ne sont pas disponibles en téléchargement illégal : FAUX
  2. Hypothèse 2 : les séries Netflix ne sont pas appréciées par les clients : FAUX
  3. Hypothèse 3 : les séries Netflix sont moins regardées légalement donc moins téléchargées illégalement : FAUX
  4. Hypothèse 4 : l’accessibilité du prix et l’expérience Netflix rendent moins pertinent le téléchargement illégal

SVOD meshing: streaming and convening

EU prepares easing of Netflix geoblocking

Séries TV : que vaut SFR Play par rapport à Netflix, Canalplay, OCS et Amazon Prime ?

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Année TV 2016 : l’audience fragmentée

Netflix Is Convinced HBO Is About To Make A Major Change

Pourquoi Apple pourrait bientôt devenir un rival de Netflix et Amazon

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Amazon, Apple, Facebook, Google, Microsoft, Netflix, and others’ tepid responses to Trump’s Muslim ban

 

Netflix, Amazon may try to poach more content from SVOD rivals, media companies

How Netflix Can Turn A Profit While Spotify Has Not (Yet)

HBO outguns Netflix in SVOD customer satisfaction

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Why Netflix Can Turn A Profit But Spotify Cannot (Yet)

Netflix is ‘Killing’ DVD Sales, Research Finds+”PDF”

Netflix is ‘Killing’ DVD Sales, Research FindsNetflix has rapidly become the go-to destination for many movie and TV fans. The service is bringing in billions for copyright holders, but it also has a downside. New research shows that the availability of content on Netflix can severely hurt physical disc sales, which traditionally have been the industry’s largest revenue source. We’re all familiar with the claims that piracy is “killing” the movie industry, but legal alternatives are in constant competition as well. Over the past decade, TV and movie companies have taken part in a massive ‘experiment’ in which they’ve had to reinvent their business models, adapting to rapidly changing demands from consumers. In part responding to piracy, the movie industry started offering their own online video download options, and with bandwidth becoming cheaper and more readily available, streaming services such as Netflix soon followed. However, having more legal options available doesn’t automatically mean that more money is rolling in. The next challenge is to set them up in a way that doesn’t cannibalize existing products while optimizing long-term revenue. For many years disc sales have been the prime revenue source for the movie industry, bringing in billions of dollars a year in the U.S. alone. […]

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GDE Erreur: Erreur lors de la récupération du fichier - si nécessaire, arrêtez la vérification d'erreurs (404:Not Found)

Amazon se lance à la poursuite de Netflix sur le marché de la SVOD

Le marché français de la SVOD à la traîne

How Netflix Is Deepening Our Cultural Echo Chambers

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France Télévisions : la SVoD sera lancée à l’automne avec les producteurs

Netflix’s content bill matches TV and premium channels

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ISP Speed Index Netflix : Bouygues Telecom repasse deuxième en décembre

8 Major Trends That Will Come To Define The Year 2017 For Streaming Video

Les 3 chiffres qui montrent ce qu’il manque à Spotify pour être du calibre de Netflix

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The revolution will not be televised: 2016 was the year TV turned upside down

Wuaki, pas vu pas pris avec ses 4 millions d’utilisateurs

Netflix Conductor : A microservices orchestrator

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Sling AirTV Redesigned (with Netflix!), Nears Launch

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Netflix and Amazon drive Western European SVOD

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Virgin Media revamps TV service around V6 box, as Liberty Global commences wider hardware rollout

UK cable operator Virgin Media has unveiled its new advanced TV platform, centred around the V6 set-top box and supported by several multiscreen apps, a new tablet device and an electronic sell-through (EST) service, Virgin Media Store. Key features of the V6 box, which runs the TiVo user interface (UI) and has a 1TB hard drive, include the ability to record six channels simultaneously, more than on any other UK TV platform, while watching a seventh recording or video stream. It supports 4K ultra-high definition (UHD) services, which from launch will come via Netflix and YouTube, as well as high dynamic range (HDR) content, though this will require a software download that will be made available after launch. An updated UI, which is also being rolled out on the current generation of Virgin Media TiVo boxes, includes a feature called SeriesLinkPlus (known as TiVo OnePass in the US), which collates content such as episodes of TV series in one place, drawing from linear and on-demand TV and customer recordings. Virgin Media’s revamped TV service has a strong focus on multiscreen. The operator claims to offer access to more mobile-streamed live channels than any other operator, with 119 available via […]

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Amazon Prime Video gets HBO and Cinemax (for a price)

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Les clients français de Netflix le regardent 30 heures par mois

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BBC Wants to Create Worldwide Netflix for Radio

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Netflix’s 3rd way for content producers emerging

Content producers usually fund their new TV shows and formats either by ‘deficit funding’ whereby a US network or its studio finances ~65 per cent of a programme, leaving 35 per cent of the cash for the producer to source, but also most international and secondary rights. Others might use what is often referred to as the ‘European’ model whereby >65 per cent is funded in return for all but some international rights, with the producer receiving a production margin of ~10 per cent. According to Laurie Davison, equity analyst at Deutsche Bank, a new model is emerging from SVoD buyers which goes beyond these established funding patterns, to a full ‘producer-for-hire’; with 100 per cent funding for all rights, including international and with the Cash Flow delivery spread over three-to-four years. Davison says: “So these high budget commissions are incremental & growing, but move the producer economics to lower-risk, lower upside & Cash Flow negative.” Davison’s comments follow a meeting with senior staffers at Fremantle Media, and the news that the likes of Netflix and Amazon Prime have created a new segment in terms of on-demand and OTT viewing. “[This is] creating increasing viability of previously ‘niche’ non-English […]

La croissance du streaming vidéo en Europe

La croissance du streaming vidéo en EuropeDécouvrez les leaders du marché et les meilleures pratiques des apps de streaming vidéo en Europe. Le mobile a bouleversé l’industrie des médias. Le temps passé dans la catégorie Média & Vidéo a augmenté de plus de 210% durant ces deux dernières années, à une vitesse supérieure à la croissance globale des apps. Média & Vidéo devrait dépasser les Jeux en termes de temps total passé dans les apps. Dans notre dernière analyse, Streaming vidéo en Europe — Petit écran, gros marché , nous nous sommes intéressés en détail à la croissance du streaming vidéo. Durant les 12 derniers mois, la France, l’Allemagne et le Royaume-Uni ont enregistré une hausse significative de la consommation data liée aux apps de streaming vidéo. En Allemagne, l’utilisation a plus que doublé, ce qui la place devant la France et le Royaume-Uni. Le temps moyen par utilisateur dans des apps de streaming vidéo a augmenté dans ces trois trois pays. Les utilisateurs d’apps de streaming sont également plus susceptibles d’utiliser d’autres services vidéo, ce qui semble confirmer une tendance générale au désintérêt porté aux abonnements de câblo-opérateurs traditionnels. C’est au Royaume-Uni qu’on observe le plus grand nombre de chaînes de TV traditionnelles développer […]

Pay-TV, SVOD soar in Spain

Pay-TV, SVOD soar in SpainSpain’s video scene has radically changed in the last couple of years, with both pay-TV and video-on-demand (VOD) subscriptions strongly on the up. As there is still room for growth, penetration of pay streaming services has doubled during the last 12 months, during which the market saw the arrival of Netflix . According to the Connected Life report by Kantar TNS, over 15% of Spaniards are currently paying for a subscription VOD service, while just 8% did so a year back. Such growth is not only driven by the arrival of the US SVOD leader, but also by local platforms like Movistar+’s Yomvi, Wuaki.tv or Filmin. The imminent premiere of HBO España . and the eventual arrival of Amazon Video are expected to draw even more consumers to the a la carte viewing model. According to Kantar , SVOD growth is related to the increase in pay-TV subscriptions in a market that has been traditionally reluctant to pay for video and TV services. The report points out over a third of Spanish homes have pay-TV, while penetration was at 20% by the end of 2013. In addition to changing consumption habits, Spaniards seem also to be increasingly adopting new […]

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The average Netflix subscriber watches almost twice as much Netflix as they did 5 years ago

Claire Foy and Matt Smith as Queen Elizabeth and her husband, Philip, on “The Crown.” Netflix says it will produce a whopping 1,000 hours of original TV shows and movies in 2017, and that’s a good thing since people keep watching more and more Netflix. The number of hours of Netflix the average subscriber watches has gone up steadily since 2011, at an average of 16.4% per year. In 2011, using Netflix data, we can estimate that each subscriber watched about 51 minutes of Netflix per day (about 310 hours per year). And while official Netflix data hasn’t come out yet for this year, CordCutting.com estimated that for 2016, users are on track to stream 600 hours of content each, on average. If that’s true, it means that the average Netflix subscriber watches about 12 DAYS more Netflix in a year than they did in 2011! Here’s a chart from CordCutting.com that shows the progression (these numbers only reflect the official data from Netflix, which we only have through 2015): Netflix The steadiness of this rise suggests Netflix hasn’t hampered its appeal by leaning heavily into original TV shows and movies, which it began producing in 2013. Particularly heartening […]

Want to Watch Netflix Offline on an iPhone? Now You Can — For $1 per Episode or Movie

Netflix customers have been asking for a way to watch the streamer’s content in offline mode for years. Now a third-party service, PlayOn Cloud, is letting subscribers of Netflix — as well as HBO Now , Hulu and others — download TV shows and movies to watch them offline on an iPhone, iPad, PC or Mac. The catch: Users of PlayOn Cloud must pay 99 cents for each episode or movie title they want to watch offline. In other words, downloading, say, the eight episodes of “Stranger Things” season 1 for offline viewing via PlayOn Cloud will cost nearly as much as the standard monthly price of Netflix’s streaming service. Moreover, the recordings are available for only 30 days. In short: not really a great deal. Netflix execs have floated the idea of providing built-in offline viewing . But at first, the company is targeting the feature for countries with poor broadband connectivity, chief content officer Ted Sarandos said last week in a CNBC interview . It’s worth noting that Amazon Prime Video has offered offline viewing to members, on both iOS and Android apps, for more than a year. YouTube Red subscribers also have access to videos in offline mode. The PlayOn Cloud iOS app, launched this week, initially will be able to record content from 12 services: Netflix, Amazon Video, Hulu, Yahoo View, HBO Now, YouTube, NBC, ABC, CBS, Fox, PBS and the CW. Users must enter their login credentials for each service in the app. When a user sets a show to record, the PlayOn service creates a copy and keeps it on its servers for 30 days; customers can download the recording to their mobile device or computer to watch later when they are disconnected from the internet. The app also includes ad-skipping feature to […]

Les Français aiment la vidéo à la demande: TF1, M6, Canal souffrent

Image: Reuters La SSR est sous pression croissante et constante. Contrainte à faire des économies, cette dernière dévoilait à la fin de l’année dernière un plan de réorganisation de 40 millions de francs par an dès 2016, ainsi que la suppression de 250 postes. Si en Suisse le climat autour de l’audiovisuel se détériore peu à peu, l’heure du déclin a déjà sonné en France. Qu’elles soient privées ou publiques, les chaînes françaises sombrent les unes après les autres, souffrant d’une érosion progressive de l’audimat suivie forcément par une chute des revenus publicitaires. Les chaînes de France Télévisions en sont les premières victimes. Le groupe, dont le budget dépend en majeur partie de fonds publics, s’est d’ailleurs pris à la fin du mois dernier une claque sévère de la part de la Cour des comptes. Pour les chaînes privées Cette dernière a en effet présenté un rapport cinglant sur la gestion du paquebot ces dernières années. Mauvaise gestion des ressources, achat douteux de programmes, retard dans le numérique, mise en place de réformes jugées trop timides, la liste est longue. «France Télévisions se trouve dans une impasse financière dont la seule issue passera par une réduction significative des charges», a conclu l’institution. La crise du service public en France n’est de loin pas isolée. Les grandes chaînes privées font en effet actuellement face à de forts vents contraires. Le groupe TF1 en premier, sur fond d’une perte trimestrielle nette de 13,2 millions d’euros, vient d’annoncer un nouveau plan de réduction des coûts. Baptisé «Recover», il devrait lui permettre d’économiser entre 25 et 30 millions dès l’année prochaine. Du côté de M6, qui a présenté mardi ses chiffres trimestriels, la situation s’est pour le moment stabilisée. Alors que les attentes des marchés étaient clairement moroses, le groupe de médias a […]

The future of television: plotting its comeback

The future of television: plotting its comeback

Innovation and evolving services mean TV is not such a turn-off

Television was supposed to be dead by now, killed by the internet. Yet as we enter the eighth decade since its mass adoption as the primary form of home entertainment, the glowing box in the living room is showing that rumours of its demise may have been premature.

In the past few years the increase in the popularity of streaming services such as Netflix, together with a shift by younger viewers towards digital platforms such as Facebook and Instagram, has hit TV audience ratings and advertising revenues.

Still, for the main US broadcast networks, 2016 is shaping up to be a solid year.

Angling for the future of TV

IMAGINE a television which, as in the old days, has only a handful of channels to choose from instead of hundreds, as a typical cable set-up might offer today. In a decade or so TVs will once again have only a few channels, but each will run miles deep, with content that can be viewed on demand. Netflix might be one such offering; Amazon another. Both firms are spending billions of dollars making and buying TV shows and films to sell directly to viewers to watch when they like, and on devices other than the box in the corner of the room. And other rich tech firms may join them. It is this vision that is now driving the direction of television and media. Broadcasters are willing to pay more to show live sporting events, and to invest more in producing TV shows, to make their networks the must-see choice for viewers. This trend has spurred the largest-ever merger of a telecommunications company with a media firm. AT&T, America’s wireless and pay-TV giant, announced on October 22nd an offer for Time Warner, the owner of HBO, CNN and Warner Brothers studio, worth $109bn. In doing so AT&T is betting that a few vertically integrated platforms will dominate the future of viewing. This huge deal follows the $30bn purchase in 2011 by Comcast, a cable-TV company, of NBC Universal. If approved, it would not be the last such merger. And the next buyers could be content companies buying distribution platforms. At 21st Century Fox, Rupert Murdoch might go after the rest of Sky, a British pay-TV firm, that he does not already own (Sky is a cheaper target with the fall of the pound). At Disney, Bob Iger mused recently about the need to reach consumers directly in an increasingly […]

Les services de SVOD bouleversent le marché TV américain

Les services de SVOD bouleversent le marché TV américainSelon GFK, un simple service de SVOD ne serait pas suffisant pour les consommateurs « voraces » de vidéo. L’étude démontre, qu’aux Etats-Unis, 16% de la population des téléspectateurs (qui inclut tous les américains qui visionnent de la vidéo au moins une fois par semaine sur n’importe quel terminal. Soit 95% de la population américaine âgée de 13 à 64 ans) ont des abonnements multiples à la SVOD, contre 10% il y a 3 ans, c’est-à-dire une augmentation de 50% en 3 années. L’étude de GFK précise le profil de ces abonnés : ceux qui payent pour une combinaison entre Netflix, Amazon Prime, Hulu et les autres sites de SVOD, sont plus susceptibles d’avoir des enfants de moins de 18 ans dans leur foyer (50% contre une moyenne de 41% chez les autres téléspectateurs). Evidemment, ces téléspectateurs privilégient l’usage de leur téléviseur pour regarder les programmes en SVOD : 25% utilisent leur Smart TV pour streamer un service de SVOD. Dans le même temps, de plus en plus d’américains utilisent des “Digital Media Players” pour faire de la SVOD : les usages mensuels progressent régulièrement et Roku continue de dominer le marché. Ceux que GFK appelle les « self-bundlers » ont aussi des revenus supérieurs à la moyenne des téléspectateurs : 90.000 $ annuels contre 76.000$ et sont moins enclins à souscrire à des services de télévision payante traditionnelle : 67% contre une moyenne de 75% sur l’ensemble des téléspectateurs. Pour GFK, les téléspectateurs sont considérés comme des « Self bundlers » dès qu’ils sont abonnés à au moins 2 services de SVOD : 49% de cette population sont abonnés à au moins un de ces services ; 17% sont abonnés à Netflix et Amazon Prime ; 9% ont souscrit un abonnement à Netflix et Hulu Plus et 5% […]

Netflix’s Newest Virtual Babysitter: YouTube-Video Compilation of Nursery Rhymes

Netflix’s Newest Virtual Babysitter: YouTube-Video Compilation of Nursery RhymesNot every Netflix content pickup is a big-budget original series: The world’s biggest subscription-streaming service has licensed kids’ content originally produced for YouTube, adding more ad-free virtual-babysitting content for the preschool set. The subscription VOD provider on Oct. 1 launched a compilation of nursery-school rhymes from multiplatform network operator BroadbandTV , under a multiyear licensing deal. The 46-minute “HooplaKidz” compilation on Netflix is available to subscribers in the U.S., Canada, the U.K., Australia and New Zealand. The video features the Annie, Ben and Mango characters from HooplaKidz ’s YouTube series “The Adventures of Annie & Ben ,” which BroadbandTV first launched a year ago. Featuring such toddler classics as “Wheels on the Bus,” “Old MacDonald Had a Farm,” “Twinkle Twinkle Little Star” and “Hey Diddle Diddle,” it’s the type of fare that has proven enormously popular on YouTube among parents with young children. Netflix also licenses sing-along nursery school programs from Baby Genius and Sockeye Media’s Mother Goose Club. For BroadbandTV, the licensing deal is its first partnership with Netflix. Down the road, BBTV hopes to license additional HooplaKidz content to the SVOD provider as well as develop original series based on its intellectual property for Netflix, according to BroadbandTV founder and CEO Shahrzad Rafati. “Netflix is highly focused on kids and family verticals,” Rafati said. “This is really the beginning of the relationship, for us to provide more licensed content and develop original shows for Netflix.” Vancouver-based BBTV, which is majority owned by RTL Group, has also secured distribution deals for HooplaKidz content with Toca Boca, Voot, Tata Sky, Pluto TV and Amazon Channels partner program. BroadbandTV acquired YoBoHo, the operator of the HooplaKidz network, in April 2015. Currently, HooplaKidz has a library of over 10,000 original videos, ano it adds about 300 each month. Brand Content by […]

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