Apple

Nielsen 2016 report: “Music consumption is at an all-time high”

In Apple-Spotify World, SoundCloud Can’t Find Room

Lire la suite de l\’article www.bloomberg.com

Dossier Apple : l’Irlande attaque l’UE en évoquant un “viol de souveraineté”

Click here to view original web page at www.latribune.fr

Apple to appeal EU tax ruling this week, says it was a ‘convenient target’

http://www.reuters.com/article/us-eu-apple-taxavoidance-idUSKBN148007

 

Apple Music : une nouvelle offre à moitié prix pour les étudiants qui va te plaire

Click here to view original web page at www.purebreak.com

Facebook Is Finally Ready To Become A Media Company

Facebook beat estimates with its latest earnings but announced that ad revenues would likely slow in 2017 as the digital ad market feels the pinch of advertiser budgets lagging the shift in user behaviour. Facebook’s stock fell by 7% but it already has Plan B in motion: to become a media company. Facebook delayed this move as long as it possibly could, showing little enthusiasm for getting bogged down with content licenses while it was able to drive audience growth and engagement by piggy backing other people’s content. That strategy has run its course. Facebook is now about to start looking and behaving much more like a media company, but in doing so it will rewrite the rule book on what a media company is. The Socially Integrated Web Back in 2011 I published a report ‘The Socially Integrated Web: Facebook’s Content Strategy and the Battle of the Ecosystems’. You can still download the report for free here. In it I argued that Facebook was starting out on a path to become a media company, but not the sort of media company anyone would recognise: Change is afoot in the Internet. Facebook’s new Socially Integrated Web strategy is set to make Facebook one of the most important conduits on the web. It is pushing itself further out into content experiences in the outside web while simultaneously pulling more of them into Facebook itself. Facebook is establishing itself as a universal content dashboard – a 21st century cable company for the Internet, a 21 st century portal – establishing its own content ecosystem to compete with the likes of Apple and Amazon. While traditional ecosystems are defined by hardware and paid services, Facebook’s is defined by data and user experience. Now with ad revenues set to slow, Facebook is flicking […]

Should The European Commission Penalize Google?

In April 2016, The European commission accused Google of abusing the market leadership of Android to prevent rivals from competing with alternative software and services. Google is now dismissing the claims . The stakes are relatively high – a potential fine of $7.4bn to be precise, 10% of Google’s global revenue. I’m not a legal or an EU/EC policy expert, but here are a few comments with my mobile media analyst hat on, as we watch this unfold: This is a case of ”he’s right, she’s right and the guy standing in the corner is also right”. Each side has a solid argument and it will all depend on from whose point of view this will be mostly judged. The end consumers? The app economy businesses? Telcos and manufacturers? The theoretical framework of competition? Is Google Officially Competing With Apple? One of the premises Google wants to reject is EC’s opinion that it does not compete with Apple, which would point to a more monopolistic status of Google/Android. If you are going by revenue composition, then indeed Google is officially not competing with Apple and EC may have a case. One is an ad company and the other is a hardware company. However, despite different end games, their strategies absolutely cross journeys on the operational level. Both companies are ultimately trying to deliver the best mobile experience possible to boost their respective revenue channels. And of course the market share of their respective platforms is important for both. Thus, from Google’s point of view, it does compete with Apple. The fact that Google is rolling out the Pixel Phone might help its case about direct competition, because they are now moving more visibly into smartphone sales (Nexus was more of a niche product). Penalizing Google May Not Necessarily Make […]

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