Apple to hold ‘Up Next’ performances at stores in US and Europe

We’ve been reporting regularly on emerging artists given Apple Music’s ‘Up Next’ seal of approval. Now the company is expanding the program with plans for a series of live performances in Apple Stores in the US and Europe. Up Next Live will see Bad Bunny, Daniel Caesar, Khalid, Ashley McBryde, King Princess, Lewis Capaldi and Jessie […]

Apple names Pink Sweat$ as its latest ‘Up Next’ artist

Philadelphia-based R&B star Pink Sweat$ is the latest artist to get the Apple ‘Up Next’ treatment, following in the footsteps of the likes of Billie Eilish, Juice WRLD, Bad Bunny and H.E.R. The campaign will include a short film (shot on an iPhone XS for some double-branding sparkle) talking about his background and creative process […]

Dean Lewis is the next Apple Music ‘Up Next’ artist

Australian singer/songwriter Dean Lewis is the latest artist to get Apple’s ‘Up Next’ seal of approval. The nod comes ahead of the release of his debut album ‘A Place We Knew’, although Lewis’ music has already notched up more than 1bn streams globally, of which 750m-plus were for his track ‘Be Alright’, and another 200m […]

Apple Music makes Tierra Whack its latest ‘Up Next’ artist

Interscope Records’ Tierra Whack is the latest artist to be given the ‘Up Next’ treatment by Apple Music. An interview with her aired on Apple’s Beats 1 radio station yesterday; she’ll perform on the Jimmy Kimmel Live! show on 4 March as part of its partnership with Apple Music; and there’s an Up Next film […]

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