Sandbox Issue 206: Appetite for Consumption

Lead: The album exclusive is pretty much dead. But in its place has come the growing demand from DSPs for bespoke and unique content. They all want to be serviced with something their rivals don’t have – but this is a huge time (and cost) drain on artists and labels. On top of this are […]

Sandbox Issue 191: Ad ons

Lead: With so much music now being ostensibly free at the point of consumption, advertising is expected to do a lot of the heavy lifting for the digital content industries. As such, the nature and forms of advertising have had to rapidly evolve and expand. Today, ad campaigns must adapt to the vagaries of the […]

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