Music Ally Startup Files: Mime takes the music business hyper-local

Made In Memphis Entertainment (Mime), launched in 2015, has a quietly radical idea at its core: ‘disruptive decentralisation’. It’s about creating a root-and-branch alternative to the traditional music business structure. And the company is starting local, in Memphis, Tennessee. At present, Mime’s family of companies includes Beatroot Music, the only Black-owned music distributor in the […]

Music Ally Startup Files: SyncFloor aims to shake up the sync market

Kirt Debique met his SyncFloor co-founder Cestjon McFarland during a 20-year stint at Microsoft. Immersed in the Seattle music scene, he left the tech giant to start a label (Brick Lane records, named after his favourite part of London) when the music industry was struggling. “I spotted the bottom of the trough of the last […]

Rick Astley’s ‘Never Gonna Give You Up’ is now a Fortnite emote

We confess to smiling at a YouTube video published from the official Fortnite channel (then shared on socials) titled ‘Watch How This Bear Made The Unlikeliest Of Friends’. The video is a rickroll: anyone clicking through will see Fortnite’s Fishstick and Polar Patroller characters (aka the fish and the polar bear) dancing to Rick Asley’s […]

Big Sync Music expands into four new markets

Last February, music licensing platform Songtradr acquired UK-based Big Sync Music, which focuses on sourcing music for brand campaigns. The following month, Songtradr raised a $12m Series B round of funding to help it expand globally. Now the company has announced that Big Sync Music is launching in four new markets – Australia, New Zealand, France and Germany. Big […]

Reeperbahn Festival day one: Copyright, Brexit and more

Authenticity, Copyright law, and – oh yes – Brexit were all on the agenda during the first day of conference sessions at the Reeperbahn Festival in Hamburg. In an era where perceived authenticity counts for so much, songwriters composing for clients who want songs for adverts might be asked to create songs that fulfil two […]

New music revenues in India, from sync to digital merch

On the first day of the All About Music conference in Mumbai, IMI boss Blaise Fernandes cited an “underexploited” public performance market as one of the drivers of growth that will help steer India in its quest to become one of the world’s top ten biggest music markets by 2022. On the second day, at […]

Sandbox Issue 222: SYNC IN. Music Synchronisation Gets Smarter

Lead: as synchronisation grows in importance, a new wave of tools is emerging to make that whole process work seamlessly and smarter, covering both micro-licensing and pitch management. We look at the key players here, what they do and where they are taking synch – plus consider how AI is set to shake things up […]

Songtradr buys music-licensing agency Big Sync Music

There is more consolidation afoot in the music-licensing world, with Songtradr announcing yesterday that it has acquired British firm Big Sync Music. The latter company focuses on sourcing music for brand campaigns, and counts Dove, Samsung, Amazon, Johnnie Walker and Axe among its clients. Songtradr intends to combine the agency’s contacts and knowledge with its […]

Independent labels optimistic about sync opportunities in 2019

The UK’s independent-music trade body AIM is preparing for its first AIM Sync global sync-licensing conference, which takes place in London on 28 January. Ahead of the event, some of the speakers told Music Ally about their hopes for sync-licensing in 2019, from an independent perspective. The tone was one of optimism, with labels seeing […]

Aller à la barre d’outils