Vita Bergen use Google Translate for their new tour

From taxis to restaurant menus in foreign climes, Google Translate has often been a useful travel tool for Music Ally. We’ve never thought of performing a song with it though. Leave that to Swedish indie-pop band Vita Bergen, who have teamed up with Google to put its translation tool to musical use. The band will […]

Investment fund EQT takes 40% stake in Epidemic Sound

Swedish alternative-investments firm EQT has taken a 40% stake in production-music company Epidemic Sound, whose CEO Oscar Höglund we interviewed earlier this week about this summer’s ‘fake artists’ controversy. The investment also sees VC firm Creandum upping its stake in Epidemic Sound to 20%, although the actual investment amounts and valuation have not been announced. […]

Epidemic Sound gives its side of the Spotify ‘fake artists’ controversy

“We were on our summer break, because we’re Swedes and nobody works for two months in July and August. But that’s when the whole fake-artists thing hit, so we were surprised, but mostly offended. Granted, we hadn’t been telling the story that much, but there was nothing fake about this…” The summer of 2017 is […]

‘Spotify Teardown’ book sparking controversy before release

A team funded by the Swedish Research Council are writing a book about Spotify’s history, but ‘Spotify Teardown: Inside the Black Box of Streaming Music’ is already creating controversy in the service’s homeland. The book is due to come out next year, the tenth anniversary of Spotify’s commercial launch. The controversy is less about the […]

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