Sandbox Issue 240: Music Marketing’s Wellness and Fitness Drive

People are increasingly attuned to the need to look after their mental and their physical health – and music can and does play a big role here. The gym playlist is one thing, but acts crafting albums for meditation apps and artists working with a new generation of fitness brands is something else entirely. We […]

‘Filter bubbles’ man suggests new architecture for social media

From data-harvesting and ideological echo-chambers to hate speech and trolling, the big social-media platforms are facing more criticism than ever before. Less tech utopias, and more saloon brawls in 1940s western movies where everyone gets beaten up (except the owners, who get rich from the ruckus). Which makes the latest pronouncements from entrepreneur and web-activist […]

Digital Marketing Manager – Dharma – Los Angeles

World renowned DJ/Producer seeks experienced Digital Marketing Manager. Responsibilities: – Develop and maintain close relationships with all relevant social and media platforms. – Prepare social marketing plans and strategy for music releases, tour dates, and other activations. – Plan and execute advertising strategies including budgeting, approvals, concept/copy, media buys, analysis, and reporting. – Identify and liaison with influencer […]

Social Media Manager – Blue Raincoat Music – London

Job Description:   Implementing world class social media campaigns for our management, publishing and record label clients. Supporting the marketing team in London on all social media activities across the business.  Liaising with clients and third-parties to create approved posting schedules, preparing both copy and assets to the highest possible standard.  Ensuring all social media […]

Introducing The Music Ally Learning Hub

We’re delighted to announce the launch of our brand new Learning Hub for the global music industry! What is this special place? The Music Ally Learning Hub is a new dedicated e-learning platform for the modern music business. Our team has been hard at work behind the scenes to build a resource that will become the new […]

Facetune-maker Lightricks launches social apps for businesses

Facetune is a popular app among young people who want to digitally tweak their selfies before sharing them with the world. Its developer, a company called Lightricks, is now expanding into apps for businesses wanting to give their own social profiles a boost (albeit not quite in the same way as Facetune). The company has launched […]

Report claims that Facebook could start hiding ‘like’ counts

Social networks are trying to row back on some of the unintended consequences of their key mechanics, with ‘likes’ (or at least the public display of how many times posts have been liked) particularly under the microscope. Instagram has been testing hiding likes in some countries, and now it seems Facebook – which popularised the […]

Promotions Manager – Hospital Records – London

We’re looking for a Promotions Manager to manage all promotional activity for our label’s releases, event brands and festivals. You will be managing marketing campaigns and social media strategy as well as developing a strong network of contacts. You must have 2 years experience in a promotions or marketing role at a record label or PR […]

Tidal adds social features (oh, and threatens to sue Norway)

Tidal is the latest music-streaming service to hop onto the ‘stories’ social-media bandwagon. Its mobile app can now share music (tracks, albums, artists and playlists) to Instagram and Facebook stories, while videos can also be shared to Instagram stories. The video aspect is what’s new, compared to similar integrations from rivals: Tidal users will be able to […]

Digital Channel Manager – Warp Records – New York

About Warp Warp Records is a leading fully independent label with offices in New York, Los Angeles, London and Sheffield. We release music by groundbreaking and influential Artists across genres with global audiences – Aphex Twin, Flying Lotus, Danny Brown, Brian Eno, Kelela, Yves Tumor, Boards of Canada, Oneohtrix Point Never and many more. Warp […]

BBC’s Instagramification is a ‘personalised, data-driven documentary’

Unfortunately only people within the UK can watch Instagramification, a new pilot documentary by British public-service broadcaster the BBC about “the good, the bad and the ugly of the world’s fastest growing social network” (yep, Instagram). But even if you can’t watch it, the concept is interesting: the Beeb is pitching this as a ‘personalised, data-driven […]

Social Media Editor – XL Recordings – London

WHO WE ARE XL Recordings is an independent record label. We work with incredible artists. XL helps these artists to take their vision to the world, and to create a captivating context for their work. WHAT IS THE JOB? We’re looking for a social media editor to oversee social strategy for our label accounts and […]

Digital Marketing Manager – Deviate Digital – London

Deviate Digital are seeking an experienced digital marketing manager to join their growing team based at Tileyard Studios in Kings Cross, London. Deviate Digital was founded by Sammy Andrews in 2017 and was named a leading digital advisory agency to the entertainment industry by the Sunday Times in 2018. Their client list includes everyone from global […]

Digital Marketing Manager – Lex Records – London

  About Lex: Lex is a record label, music publisher, and film production company based in London. The label was founded in 2001 and has released music by artists including Danger Mouse, Eyedress, GILA, Boom Bip, Neon Neon, Prefuse 73, Kate Tempest, Haleek Maul, MF DOOM, MIKE, BADBADNOTGOOD & Ghostface Killah.   Key Responsibilities:  Plan […]

Social Media Manager – Ninja Tune – London

Ninja Tune are looking for a Social Media Manager to work with the Head of Communications and Digital Marketing Manager across our roster of artists and our label social channels. Responsibilities: Manage the label social media channels day-to-day including content sourcing and copywriting Develop and work with the wider team on the overarching social media […]

The ‘impermanent social internet’ may be our online future

Looking for a spicy hot-take of the day that doesn’t involve Game of Thrones? Try this one from journalist Mike Isaac. “The permanent social internet is dying. The impermanent social internet will need to replace it. And it will be even more difficult to make money on such an internet than it was before.” That’s the […]

Head of Audience & Engagement, Parlophone – Warner Music Group – London

With its broad and diverse roster of new stars and legendary artists, Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Bros., Warner Classics and Warner/Chappell Music, one of the world’s […]

Senior Digital Marketing Manager – Warner Bros. Records – London

With its broad and diverse roster of new stars and legendary artists, Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Bros., Warner Classics and Warner/Chappell Music, one of the world’s […]

Social media’s impact on the life satisfaction of teenagers is “tiny”

Every generation has its folk devil – the one thing that is apparently going to corrupt and destroy “the young people”. The hula hoop, radio, Hollywood, TV, rock ’n’ roll, Cabbage Patch Kids (maybe), acid house, computer games. On and on the list will roll. The current one (apart from Fortnite) is social media. But a […]

Artist Community Manager – Sofar Sounds – Boston or New York

  COMPANY: Sofar Sounds reimagines live events through curated, secret performances in intimate settings in more than 420 cities around the world. POSITION TITLE: Artist Community Manager REPORTING TO: CEO LOCATION: Ideally Boston. We will consider candidates in NYC as well. RESPONSIBILITIES: The Artist Community manager will work closely with a small, scrappy team to ensure every Sofar artist […]

Sandbox Issue 227: TIK-ING BOXES. How TikTok can change music marketing.

Lead: TikTok is far more than a novelty app for people to whip up memes that have a shorter shelf life than a carton of milk. It is now breaking acts and songs in a way that other platforms cannot. We look at what the music industry is doing to capitalise on its phenomenal growth […]

Tumblr has launched a dedicated hub for K-Pop music

K-Pop! It’s big on YouTube, Spotify and all manner of other global digital platforms, thanks to the likes of BTS, Blackpink and other artists following in their footsteps. Now blogging platform Tumblr is getting in on the action by launching its own dedicated K-Pop hub. It’ll be curating posts from fans already publishing on Tumblr, as […]

Lush Cosmetics switches off social media in UK

Cosmetics company Lush has announced that it is shutting down its Twitter, Instagram and Facebook accounts in the UK. It will instead deal with customer queries on the phone, on its website or over email (how very 2002). Across a series of tweets (they were no doubt fully aware of the irony here), the company said […]

Australia passes tougher social media laws in wake of NZ terrorist attacks

In the wake of the white supremacist terrorist atrocity in Christchurch, New Zealand, last month in which 50 people were killed and 50 more were injured, the Australian government has passed strict new laws around the type of content that can be streamed on social media channels. This was in response to the terrorist in […]

Digital Marketing Coordinator – Mute – London

We are looking for a talented individual to join our creative and independent team, based in the West London office. The Digital Marketing Coordinator role is a key part of the marketing team and reports to the Head of Marketing, working across all releases on the label as well as sub-labels such as NovaMute. This […]

FTC to focus more attention on competition in tech industry

US regulator the Federal Trade Commission has created a new task force which it says will be “monitoring competition in US technology markets, investigating any potential anticompetitive conduct in those markets, and taking enforcement actions when warranted”. This, after a succession of news stories about how the biggest US technology companies are running their businesses […]

New York cracks down on companies selling fake socials activity

If you’ve ever been tempted to spend money inflating your Instagram followers, SoundCloud streams or other social metrics, here’s the latest useful warning not to. The state of New York has reached a settlement with a now-defunct firm called Devumi, after attorney general Letitia James launched an investigation into the company last year. In an […]

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