YouTube singalong to celebrate Oasis album’s 25th anniversary

It’s about to turn 25 years since the release of Oasis’s second album ‘(What’s the Story) Morning Glory?’, which several members of our editorial team are in firm age-related denial about. The band remains on hiatus thanks to ongoing tensions between its founding brothers, but celebrations are afoot on YouTube. This Friday (2 October) there’s […]

The Rise and Rise of Music Podcasts

Podcasts are firmly part of our media diet – with some turning into huge brands and others happy to cater to the most niche of interests.  The podcast economy boom is now so great that not only did Spotify pay $100m to secure the exclusive licensing deal for the enormously popular Joe Rogan Experience podcast, […]

Sandbox Issue 237: VIEWTUBE. When Music Video Plays Get Juiced

Lead: Sony Music India artist Badshah claimed to have broken the 24-hour record on YouTube for 75m plays of his track ‘Paagal’ in July. Then people started asking questions. It eventually emerged that the track’s success had been boosted by TrueView ads before and during other YouTube videos, all of which counted toward the opening […]

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