Instagram has plans to help artists monetise livestreams

Instagram is one of the best platforms for quickly drawing an audience for an artist’s livestream, if they have a healthy following on the app. However, when it comes to those artists making money from their broadcasts, Instagram Live is still at a very early stage. This thread of tweets makes for very interesting reading on […]

Sandbox Issue 249: What music can learn from YouTube’s biggest channels

Lead: Music is critical to YouTube while the music industry (beyond the politics of the value gap debate) is hugely reliant on the platform. But so too are other content types. We look at the biggest channels on YouTube generally – including categories such as comedy, education, film, sports and gaming (as well as music […]

Facebook expands its ‘stars’ monetisation to musicians

We haven’t written about this much, because musicians couldn’t use it, but Facebook has had its own livestream monetisation system of ‘stars’ running for a while now. It’s akin to Twitch’s bits and cheers and YouTube’s Super Chat, in that viewers can spend money on virtual items, with the streamer who they’re watching getting a […]

Aller à la barre d’outils