Beat The Intro mobile game will push new releases and deep catalogue

A new music-based game has launched that claims it will create “new revenue and promotional opportunities for the music industry”. Beat The Intro says it has licensed “millions of tracks” already and, as its name suggests, tests how well users know music and how quickly they can identify a track. A short song intro is played […]

Report claims 2.4bn people will play mobile games in 2019

The phrase ‘attention economy’ has been on the lips of plenty of music-industry people for years now, as we recognise that music is competing for attention with games, video-streaming and other forms of digital entertainment. That’s one of the reasons Music Ally writes regularly about the mobile games market – another being that there are […]

Study explores how smartphone ownership trends vary globally

“Today, it is estimated that more than 5 billion people have mobile devices, and over half of these connections are smartphones,” explains the latest study from the US-based Pew Research Center. It proceeds to explore some of the differences between countries: fertile material for anyone in the music industry thinking about smartphone habits around the […]

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