‘Juicing’ YouTube views with ads isn’t just an India thing

Sony Music artist Badshah came under the spotlight recently when his label claimed he’d broken YouTube’s first-day-views record; YouTube pointedly didn’t confirm it (and still hasn’t); and then debate ensued about the strategy of buying Google ads to boost a video’s view-count on YouTube. As Times Music COO Mandar Thakur crisply put it in a panel at […]

Country Profile – Chile 2019

Chile is South America’s leader in digital and telecommunications infrastructure and as such the country is blazing a trail for streaming in the region’s music industry with revenues up by 38% The post Country Profile – Chile 2019 appeared first on Music Ally. Source: Music ally

Music streaming in 2019: radio rivalry, Spotify sustainability and ‘west versus east’

Streaming was the big driver behind the recorded-music industry’s 9.7% growth in 2018, according to the IFPI. In fact, streaming revenues grew by 34% to $8.9bn, accounting for 47% of the global total. At the end of 2018, there were 255 million users of paid streaming subscriptions, up from 176 million at the end of 2017. […]

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