Midemlab 2018 pitches: Experiential music technology startups

20 music/tech startups are finalists in this year’s Midemlab contest at the Midem conference in Cannes. This afternoon’s last session saw the experiential technologies startups showing off their products and platforms. The judging panel included Danielle Kayembe, CEO at Greyfire Impact; Ismail Elshareef, SVP of fan experience and open platform at Ticketmaster; Marwan Elfitesse, startup […]

Landmrk powers ‘frame-by-frame’ album-unlock campaign for CNCO

Latino boy-band CNCO have a new album on the way, and for the second time they’re working with location-based-marketing startup Landmrk to promote it. In August 2016, their label Sony Music US Latin used Landmrk for a campaign called CNCO Go, which encouraged fans to visit ‘hotspots’ in Latin America and Spain to hear the […]

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