Sandbox issue 232: Music Marketing in Trigger Cities

Lead: This issue we have a special extended feature looking into the phenomenon of Trigger Cities. These are places outside of the obvious music markets that are now – due to streaming and how algorithms are fed – playing a key role in helping break artists and genres. This represents a whole new dynamic for […]

Western artists prove popular in Spotify’s early days in India

Spotify had more than one million people using its service in India a week after launch, but what were they listening to? The company shed some light on that last night in a blog post. “What we found is that Indians are starting off strong by listening to musicians and tracks from around the globe, with […]

Aller à la barre d’outils