Report: US iPhone app spending grew by 23% in 2017

Sensor Tower is the latest research firm putting out numbers on the apps market for 2017, this time focusing on iPhone app spending in the US. It claims that the average amount spent per active iPhone in the US was $58 last year, up 23% from 2016’s figure of $46. This covers spending on premium (pay up-front) […]

Study predicts sharp growth for average iPhone app spend

American iPhone owners spent an average of $47 on apps in 2016 according to research firm SensorTower. But it expects that to grow to $63 this year, $77 in 2018 and $88 in 2019. That’s 86% growth from 2016 to 2019, although the app category hoovering up the lion’s share of this spending will come […]

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