Facebook promises to redesign “too cluttered” Messenger app

2017 was a good year for Facebook Messenger, as the social network’s own-brand messaging app grew to 1.3 billion monthly active users. However, its boss David Marcus has admitted to one downside in his annual blog post predicting trends for the year ahead. “Over the last two years, we built a lot of capabilities to […]

Facebook confirms plans to focus more on ‘personal moments’

Rumours have been bubbling for several months that Facebook was planning a shift for its news feed back towards ‘personal’ content from friends and family, rather than ‘public’ posts and content from brands and media. Now CEO Mark Zuckerberg has confirmed the changes, which he says are part of the social network’s determination to make […]

Facebook signs music deals for Irving Azoff’s GMR, Kobalt and indie publishers

Facebook’s latest music-licensing deal, following its agreements with Universal Music Group and Sony/ATV, is something a corker: it’s with Irving Azoff’s Global Music Rights. That would be the Irving Azoff who’s regularly castigated YouTube in recent times over its licensing and royalty payments? The very same. “Today, we are excited to announce that Global Music […]

Facebook hires more music executives for biz-dev and licensing

Fresh from the pre-Christmas news of its first licensing deal, with Universal Music, Facebook has continued to build out its music team, with former Googlers looming large. Among Facebook’s latest hires: Joe Bognanno, former manager of music content partnerships at Google and also director of royalties at SoundCloud, who is now Facebook’s commercial music publishing […]

Facebook signs Universal Music licensing deal for music, video and more

Music labels and publishers have spent much of 2017 wondering what Facebook’s plans were for licensing music. Today the social network announced its first major-label licensing deal, with Universal Music Group. The companies are describing this as a “global, multi-year agreement” that will license Universal’s recorded-music and publishing catalogues for “video and other social experiences […]

Facebook hires former WMG exec Jeremy Sirota for labels role

Facebook has taken its latest step forward in its path towards music-licensing. the social network has appointed Jeremy Sirota as its label music business development manager, operating out of New York. Sirota joined the company from Warner Music Group this month according to his LinkedIn profile. His last role at WMG was as SVP, head […]

Sandbox Issue 191: Ad ons

Lead: With so much music now being ostensibly free at the point of consumption, advertising is expected to do a lot of the heavy lifting for the digital content industries. As such, the nature and forms of advertising have had to rapidly evolve and expand. Today, ad campaigns must adapt to the vagaries of the […]

Big Shaq gets an augmented-reality Facebook Camera effect

In our recent report on augmented reality technology, we suggested that rather than launching standalone AR apps for artists, labels would do better exploring some of the AR features in the big social apps. Now Island Records has offered a new example with the biggest social app of all: Facebook. The label has launched a […]

Facebook revenues up 47% while net profit grows by 79%

Facebook has announced another strong set of quarterly financials, with the company’s revenues growing by 47% year-on-year to $10.33bn in the third quarter of 2017. The social network reported a net profit of $4.71bn for the quarter, up 79% year-on-year. The latest user numbers: Facebook daily active users were up 16% to 1.37bn, while monthly […]

Facebook tests relegating page posts to secondary news feed

In recent years, we’ve regularly covered claims by digital marketers that posts from their pages are seeing their ‘organic’ (i.e. not paid for) reach decline. Less of their fans are seeing their posts unless they pay to boost their reach. But now imagine a world where page posts are scrubbed from Facebook’s main news feed […]

A new Silicon Valley trend: disconnecting from social media

What does it say about the culture we’re currently living in that several of the key people who created the ‘like’ button for Facebook are now disengaging from social media? The Guardian published a thought-provoking piece this weekend about how some people in Silicon Valley are rearing back from the culture they helped to create. […]

Video publishers say Facebook mid-roll ads off to slow start

There are high expectations for Facebook’s plans to license music and share advertising revenues from streams of videos including it. But it’s important not to forget the question about how lucrative those revenues will be. Or won’t be, if you read Digiday’s feature offering early feedback from video publishers who’ve been testing Facebook’s ‘mid-roll’ ads […]

iHeartRadio launches entertainment show on Facebook

The latest music brand looking to make use of video on Facebook is iHeartRadio. The US streaming service has launched a TV-style chat-show called ‘iHeartNow with Elvis Duran’, fronted by one of its most popular DJs. The show will see Duran interviewing musicians and celebrities, kicking off with former Fifth Harmony singer turned solo-star Camila […]

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