YouTube now has 1.5bn monthly logged-in viewers

YouTube used the VidCon conference in California last night to announce a major new milestone for its service: 1.5bn monthly viewers, up from its previous public stat of ‘more than 1bn’. Which means, among other things, that music-rightsholder bodies will be dashing to update their estimates of YouTube’s music audience for value-gap lobbying purposes. But […]

Taylor Swift’s 551% streaming uplift in the US

To get clickbaity for a second: Taylor Swift put her catalogue back on all the streaming services… and you won’t believe what happened next! Well, you will: her streams went up by lots. Nielsen Music says that Swift’s catalogue generated 47.5m on-demand streams in the US last week, up 551% from the 7.3m it generated […]

IDC publishes latest AR / VR headset predictions

It’s been a relatively slow start sales-wise for virtual-reality headsets, let alone augmented-reality devices. However, research firm IDC remains confident that the market for both will grow at a pace in the coming years. The company has published its latest forecasts, predicting that combined AR and VR headset sales will grow from just under 10m […]

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