Beggars Group China strategy: ‘We have a real issue with exclusivity’

“China was my hobby for the best part of 10 years: something which the company allowed me to run as a hobby on the side as long as I wasn’t spending too much money. It was five years before we made any money whatsoever, and 10 years until we felt we had a business…” Simon […]

How does UK radio and streaming-playlist plugging work in 2018?

What’s more important for an independent artist in 2018: getting A-listed by prominent radio stations, or bagging some prominent slots on the playlists curated by Spotify and Apple Music? A panel at AIM’s Indie-Con conference in London today explored the evolving world of plugging with a focus on independent artists and labels. It included Secretly […]

Beggars Group, AEI Media and Atlantic Records talk modern-day music companies

Is it too much to hope that we’ve seen the last ‘death of labels’ story in the modern music industry? Labels aren’t dying as an industry entity, but they are evolving in interesting ways, as are management companies, publishers and music companies with their roots in the digital world. It’s the blurring of the boundaries […]

How does free ‘promotion’ fit in to the music-streaming era? (#SlushMusic)

“The industry’s problem to solve is we’ve been addicted to promotion for the entire time that the music industry has existed. We’ve always given stuff away to sell something. But that mindset in the consumption world just doesn’t really stack up…” The music industry’s view in the ‘value gap’ debate, at its simplest is ‘YouTube […]

Courtney Barnett and Kurt Vile launch ‘mixtape exchange’

We’re big fans of the recent album by Courtney Barnett and Kurt Vile, and we’re also impressed by the inventive Spotify-fuelled marketing campaign around it. So is Spotify: the streaming service has featured the campaign as a case study on its Spotify for Artists blog. The post Courtney Barnett and Kurt Vile launch ‘mixtape exchange’ […]

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