Flighthouse CEO Jacob Pace talks TikTok, music and virality

Bad news, record labels hoping to create the next ‘Old Town Road’ sized hit by making a song ‘go viral’ on social app TikTok. It’s easier said than done. “To really make stuff go on TikTok requires a lot of understanding. We tell labels all the time: you can’t just take a song and throw […]

Ariana Grande takes Spotify single-day streams record

It ain’t Christmas any more, Mariah! Ariana Grande has seized the Spotify 24-hour-streams record that Mariah Carey snaffled in December. The latter’s ‘All I Want For Christmas Is You’ was streamed 10.8m times on Christmas Eve, but now Grande’s new track ‘7 Rings’ has the record, after nearly 15m streams in the 24 hours after […]

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