Tools: Amazon Music for Artists. Navigating to success on Amazon

On many levels, Amazon has already proven its worth in shaking up the music streaming business – not least because it offers the most diversified selection of subscription tiers to consumers. It also made headlines last year by propelling Ellie Goulding’s Amazon-exclusive (a cover of Joni Mitchell’s ‘River’) to the top of the UK charts, […]

Tools. HypeAuditor: Analytical Platform for transparent & fraud-free influencer marketing

HypeAuditor has become a key tool in identifying fraudulent influencer accounts; now it has added a new influencer discovery tool, enabling those frequently working with influencers to promote artists/releases and to more easily find the right fit.  The platform says it has a database of 11m+ influencers across Instagram and YouTube, scraping information from publicly […]

Songstats is the latest startup providing music analytics

After past acquisitions of music analytics startups Next Big Sound (by Pandora), Semetric and Asaii (both by Apple) the industry once again has a clutch of independent dashboards competing to help artists, managers and labels make sense of their streaming and social stats. We’ve written regularly about the likes of Soundcharts and Chartmetric, but the […]

Amazon Music launches analytics for artists with a mobile app

With more than 55 million music streaming users around the world, most of whom are paying, Amazon is the third biggest player in the global music subscriptions market behind Spotify and Apple Music. One area in which it has lagged those rivals has been artist analytics: the data it provides artists and their teams on […]

Tools: Deezer Backstage. Designed to bring artists and music professionals closer to their audience

Last year, Deezer became the first DSP to actively promote and test a user-centric payment system. At the same time, the streaming service began properly rolling out its own artist analytics backend, Deezer Backstage, with a freshly launched landing page and a host of innovative features. The last time Deezer publicly reported on its MAUs […]

Troy Carter talks music disruption: ‘I’d still be in a panic if I were a major label…’

Troy Carter was the closing keynote at Music Ally and Music Biz’s NY:LON Connect conference in New York on Friday. The former Atom Factory boss (where he managed Lady Gaga during her rise to fame) and Spotify exec is now running Q&A, a company blending artist development, distribution and technology. I interviewed Troy on-stage at […]

Universal Music launches streaming/social data app for artists

Universal Music Artists (UMA) is a new Android and iOS app for artists signed to Universal Music Group (and their managers) where they can access data and insights on their music plays on the major international DSPs – Spotify, Apple Music, Amazon Music and YouTube are named in the announcement. However, it will also pull in data […]

Capitol Royale roundup: empowerment, hacks and A&R’s evolution

On Saturday and Sunday (November 16-17), Capitol Music Group held its 2nd annual music and tech festival, Capitol Royale, at its Los Angeles headquarters. The theme for this year was ‘Music on the Move’, with workshops, hackathons, panels, and social events revolving around the ever-changing landscape of music and innovation. Kicking off on Friday was […]

Linkfire gets Apple Music attribution data – with strings attached

Music-marketing firm Linkfire had a big announcement yesterday: it has a deal with Apple Music to provide more attribution data on what fans are doing on the streaming service after clicking or tapping through from artists’ smart-links. “No more guessing about streaming performance and fan engagement,” as Linkfire explained it in an email to its […]

What ‘trigger cities’ really mean for music marketing

Music Ally has covered analytics firm Chartmetric’s concept of Trigger Cities before but at Sandbox Summit in London this week, we assembled a panel of marketing experts to talk about the idea in practice and how – or if – it is changing the architecture of their global campaigns. Chaired by Isabelle Ljungqvist, digital marketing […]

Startup Pex can now scan Apple Podcasts for music clips

Pex isn’t a startup we’ve written much about for Music Ally thus far, but it’s one of the more interesting companies in the current music ecosystem – not just because of what it’s doing now, but for how its technology might be used in the future. The company’s business is “independent video and music analytics and […]

Soundcharts launches new media-monitoring feature for artists

Music-analytics platform Soundcharts has a new feature: ‘Mentions’. It promises ‘global media and web monitoring’ for artists, tracking where they’re mentioned in three categories of media: ‘music media’, ‘verified media’ and ‘unverified sources’. Artists will be able to dig in to the data by country; traffic rankings; and sources like news sites, blogs and discussions. […]

Spotify brings its podcast analytics out of beta

In early October 2018, Spotify launched a version of its analytics for podcasters, offering data on their listeners, ‘starts’ and streams – in beta. Now the tool is coming out of beta, and is thus available to anyone distributing their podcast through Spotify. More than 100k podcasts are already accessing the data through its beta, Spotify […]

Apple Music brings its artist analytics out of beta

We’ve heard regular praise for Apple Music’s analytics tools since they launched in 2018 as a beta version. Now the dashboard is coming out of beta and is open to all artists. Also new: there’s an iPhone app for the service alongside its website, matching the strategy adopted by Spotify for its own analytics. That rivalry […]

Analysts frustrated at lack of hard numbers on YouTube

How much money does YouTube make? The New York Times offers a carefully-vague suggestion in its latest article about Alphabet’s video service: “YouTube probably generates $16 billion to $25 billion in annual revenue, making the video service big enough to crack the top half of the Fortune 500.” The ‘probably’ actually illustrates the main thrust of the […]

Twitter’s new video analytics tool helps marketers with timing

Twitter has launched a new analytics tool for people and companies posting video on its platform. It’s called Timing is Everything, and we think it could be quite useful for musicians. “Timing is Everything displays historical data showing when audiences are on Twitter watching and engaging with video,” explained Twitter in an announcement blogpost. That means whoever […]

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