Jennifer Lopez and Maluma held a YouTube premiere ‘afterparty’
Posted on: 25 septembre 2020, by : Stuart Dredge

Jennifer Lopez and Maluma have just released a pair of singles together: ‘Pa Ti’ and ‘Lonely’, and like a growing number of artists, they unveiled the music videos in a YouTube premiere, yesterday.
However, they also held an afterparty (a #PaTiAfterParty in hashtag form) which saw J-Lo and Maluma chatting about the collaborations, promoting their upcoming movie ‘Marry Me’, and encouraging fans to register to vote in the US.
This is something we’re going to see more of on YouTube: video premieres with an additional Q&A / chat element, whether it’s a livestream leading up to the premiere, or this kind of follow-on.
The post Jennifer Lopez and Maluma held a YouTube premiere ‘afterparty’ appeared first on Music Ally.
Source: Music ally

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