Big Bang Reads: A strong wave of pandemic-era Indian indie music
Posted on: 25 septembre 2020, by : Music Ally

This is the first in a new series of guest columns for Music Ally from Big Bang Music in India, on the latest trends there.
On July 15, singer Armaan Malik became part of a new initiative by chart-maker Billboard and social video platform Triller called the Top Triller US and Top Triller Global charts.
Malik was crowned as the first artist to top the charts, beating out everyone from 6ix9ine, Katy Perry, Lil Baby and many more in the US. This was followed by Diljit Dosanjh’s ‘G.O.A.T’ taking over number one on Billboard and Triller’s global chart.
​Until June, everyone was talking about TikTok challenges being the surefire way for artists to rack up the streams for their music or as just an important promotional tool.
Following the ban on TikTok by the Indian Ministry of Information Technology, it’s become clear that substitutes have quickly swooped in to stake claim to the void left by TikTok, and Triller is certainly one of them, along with HotShots (by Gaana) and even social media giant Instagram with its new ‘Reels’ feature.
The post Big Bang Reads: A strong wave of pandemic-era Indian indie music appeared first on Music Ally.
Source: Music ally

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