Day: 6 septembre 2020

Tom Walker is quizzing his fans in his new Alexa skill

The latest artist to get their own Alexa skill for Amazon’s smart speakers is Tom Walker, for whom Sony Music UK has launched ‘No. 1 Fan Music Quiz’.
It’s a daily quiz where Walker sets the questions (about his own “songs, musical training and celebrity friends”) and fans test their knowledge by answering them. The skill will also enable fans to enter a prize draw to win a signed poster of the artwork from Walker’s new single.
“We’re viewing applications such as Alexa Skill as an extension of an artist’s channels and a way to grow and engage their audience,” Dorothy Hui, VP of digital and audience development at Sony’s 4th Floor Creative team, told The Drum.
The post Tom Walker is quizzing his fans in his new Alexa skill appeared first on Music Ally.
Source: Music ally

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