YouTube launches new analytics features for music artists
Posted on: 7 juillet 2020, by : Eamonn Forde

YouTube had analytics that musicians were using long before Spotify for Artists, Apple Music for Artists, Amazon Music for Artists and the rest.
Along with SoundCloud, it was an early tool for artists to see (for example) where their fan hotspots were around the world, and plan tours accordingly. YouTube’s analytics weren’t specifically for musicians though: they were a generalist data tool for all YouTubers and channel owners.
Now YouTube is doubling down on its analytics  for musicians with what it’s calling ‘New YouTube Analytics for Artists’, promising that it’ll provide them with “the most comprehensive and complete view of their audience, global reach and performance across YouTube”.
It’s part of the YouTube Studio toolset, but only musicians with their own ‘Official Artist Channel’ will be able to use it.
The post YouTube launches new analytics features for music artists appeared first on Music Ally.
Source: Music ally

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