Day: 19 mars 2020

Is Triller music’s next big launchpad?

It’s not quite a case of: “Come in, TikTok – your time is up.” However, Triller has been growing sharply in recent months and is starting to break tracks and acts in its own way. For now, the audience skews towards both the US and hip-hop, but the app has global ambitions and wants to […]
The post Is Triller music’s next big launchpad? appeared first on Music Ally.
Source: Music ally

Tools. Audience Republic: Sell more tickets for your event

Audience Republic was established in 2016, three years after founder and CEO Jared Kristensen had lost $20k at a low-selling event he had put on. After three more years of organising various events, he realised that he was missing an effective solution that would help sell tickets.  The company now has offices in London, Los […]
The post Tools. Audience Republic: Sell more tickets for your event appeared first on Music Ally.
Source: Music ally

Sandbox Issue 248: PERSONALISATION. Music marketing makes it all about YOU

Lead: Personalisation is a powerful way to stand out in a noisy marketplace and to make fans feel involved with things. It all, however, has to be handled with care as one person’s “tailored messaging” is another person’s spam. We look at how the personal – from recommendations and mixtapes to merchandise and location – […]
The post Sandbox Issue 248: PERSONALISATION. Music marketing makes it all about YOU appeared first on Music Ally.
Source: Music ally

TikTok appoints US external advisors for content moderation

TikTok has been under a lot of scrutiny in recent months, in the US particularly, over how its content moderation policies work. Now the app has appointed what US general manager Vanessa Pappas described as “an external council of leading experts to advise TikTok on content moderation policies covering a wide range of topics… thought leaders who […]
The post TikTok appoints US external advisors for content moderation appeared first on Music Ally.
Source: Music ally

Charli XCX kicks off ‘self-isolating’ livestreams series on Instagram

Everyone and their artist auntie is livestreaming now, it seems – our RSS feed was overwhelmed by a blizzard of media articles commenting on the trend this morning too. Some of the more notable examples from the past 24 hours include: Charli XCX kicking off a series of Instagram livestreams, patching in fellow artists like Christine and […]
The post Charli XCX kicks off ‘self-isolating’ livestreams series on Instagram appeared first on Music Ally.
Source: Music ally

Startup Landmrk launches ‘Virtual Tours’ feature for artists

We’ve written about British startup Landmrk regularly over the past couple of years: its platform enables artists (and other kinds of brands too) to create virtual ‘treasure hunts’ that encourage fans to explore the real world to find digital content. Obviously, there are some issues with the ‘explore the real world’ aspect right now, what […]
The post Startup Landmrk launches ‘Virtual Tours’ feature for artists appeared first on Music Ally.
Source: Music ally

Glastonbury Festival and Eurovision both cancelled for 2020

Spring and summer music events getting cancelled is now expected, rather than a surprise, but for Europeans yesterday still managed to deliver something of a hammer blow with the cancellation of the 2020 editions of both the Glastonbury Festival and the Eurovision Song Contest. By now, neither is news, so the aspect we’ll pull out […]
The post Glastonbury Festival and Eurovision both cancelled for 2020 appeared first on Music Ally.
Source: Music ally

MusicWatch report notes growth in US ‘music buyers’ to 116m

Research company MusicWatch has revealed some of the findings from its Annual Music Study, which surveys 5,000 Americans on their music habits. Among those findings: there are now 116 million ‘music buyers’ in the US, the highest total since 2007. That’s a metric covering people who pay for subscriptions and/or CDs, downloads and vinyl. Meanwhile, […]
The post MusicWatch report notes growth in US ‘music buyers’ to 116m appeared first on Music Ally.
Source: Music ally

Bootleg podcasts hint at how Spotify could shake up audio shows

What to call them. Podboots? Notcasts? Vice has run a fascinating piece on the Trojan horse world of podcasts on Spotify that are smuggling unlicensed music onto the platform. Vice has trawled Spotify’s music podcasts category and found a range of shows, with names like idk im high, boyband nostalgia and the less i know the circle […]
The post Bootleg podcasts hint at how Spotify could shake up audio shows appeared first on Music Ally.
Source: Music ally

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