Radar is Spotify’s new program to promote emerging artists
Posted on: 9 mars 2020, by : Stuart Dredge

Spotify is launching a new program called Radar to promote emerging artists. Actually, it’s 19 ‘sister’ programs across the world, which in 2020 will feature 36 artists.
Those musicians will get slots on Spotify’s programmed playlists – including a dedicated ‘On Our Radar’ playlist – as well as other types of marketing support and editorial content on the streaming service.
For example, Alaina Castillo is the first Radar artist in the US, and will get a documentary distributed through Spotify; support with music videos; a set of ‘Spotify Singles’; and will be part of an event called ‘A Colors Show’, in partnership with music firm Colors Studios.
Other artists among the initial list of 36 include Young T + Bugsey from the UK; Agnes Nunes from Brazil; Dora, Aleesha, María José Llergo, Guitarricadelafuente and Paranoid 1966 from Spain; and Fujii Kaze, Vaundy and Rina Sawayama from Japan (where the program will be called Early Noise rather than Radar).
The post Radar is Spotify’s new program to promote emerging artists appeared first on Music Ally.
Source: Music ally

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