Day: 8 novembre 2019

Digital Marketing Manager – Dharma – Los Angeles

World renowned DJ/Producer seeks experienced Digital Marketing Manager. Responsibilities: – Develop and maintain close relationships with all relevant social and media platforms. – Prepare social marketing plans and strategy for music releases, tour dates, and other activations. – Plan and execute advertising strategies including budgeting, approvals, concept/copy, media buys, analysis, and reporting. – Identify and liaison with influencer […]
The post Digital Marketing Manager – Dharma – Los Angeles appeared first on Music Ally.
Source: Music ally

Crowdfunding is still effective – and it’s still not begging (guest column)

This article is an excerpt from Ari Herstand’s second edition of How to Make It in the New Music Business:
In 2009, I was co-managing one of my favorite Minneapolis bands with my girlfriend. I was actively touring, playing 100+ dates a year myself, so the day-to-day duties were mostly handled by her. The band had built up a loyal grass-roots following and were selling out venues in a five-state region. They were bringing 600 people to their local shows every couple months and were becoming known on the festival circuit.
They were making just enough money to support the five band members’ living expenses while on tour, but had virtually nothing left over to invest. They had the material for their next album, but we didn’t know where we were going to come up with the funds. No matter how we crunched the numbers, no amount of gigging or merch sales was going to bring in the $10,000+ we needed to make the album.
Then one day, through creative Googling, I stumbled upon this new site called Kickstarter. It had just launched a couple months prior, but a Brooklyn-based musician, Allison Weiss, had raised $7,700 from just 200 people through what this new startup called “crowdfunding.”
The post Crowdfunding is still effective – and it’s still not begging (guest column) appeared first on Music Ally.
Source: Music ally

Could OpenAI’s text-generating AI system replace Music Ally?

AI firm OpenAI made headlines earlier this year for its GPT-2 text-generating AI system, capable of being given a few sentences and then generating more text based on it. OpenAI declined to release the full system, for fear that it might be used for nefarious purposes (fake news, for example).
However, after months of tests, the company has now released the full version. Its blog post announcing the release outlines some findings so far: that GPT-2 *can* be “fine-tuned for misuse”, for which “detection is challenging” – but that so far “we’ve seen no strong evidence of misuse so far”.
Ever alert to an existential threat to Music Ally’s journalism, we’ve been putting GPT-2 through its paces this morning, using the Talk to Transformer website to feed the system the opening lines of recent news stories that we’ve written, to see what it comes up with to complete the stories.
The post Could OpenAI’s text-generating AI system replace Music Ally? appeared first on Music Ally.
Source: Music ally

Can AI-produced works qualify as ‘works of authorship?

Can an AI (or a non-human) be the ‘author’ of a piece of music –or other art / content – that it has created? It’s a question that has been bubbling for a while now, from selfie-snapping monkeys to the output from the growing number of AI-generated music startups. And often, certainly from the entities […]
The post Can AI-produced works qualify as ‘works of authorship? appeared first on Music Ally.
Source: Music ally

Most Wanted: Music report – Scott Cohen, diversity, Africa and more

In Berlin, talk around music usually takes two paths: techno or the blockchain, and both involve a lot of earnest nodding. At the Most Wanted: Music 2019 conference, conversation was nudged towards the creation of new value streams, pushing for meaningful diversity, and embracing change in an age that demands it.
The post Most Wanted: Music report – Scott Cohen, diversity, Africa and more appeared first on Music Ally.
Source: Music ally

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