Sandbox Issue 239: Music and Advertising’s tense union
Posted on: 4 novembre 2019, by : Rocio Sanchez

Lead: The old rules of advertising are long gone – as is a lot of the inherent guesswork around advertising’s effectiveness. In its place has come greater tracking of ad spend and ad impact, but the entire process itself has become much more convoluted. We speak to those working in this rapidly changing world to […]
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Source: Music ally

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