Domino wins Music Ally’s Campaign of the Year award for Hot Chip
Posted on: 31 octobre 2019, by : Eamonn Forde

Domino’s campaign for A Bath Full Of Ecstasy – the seventh studio album from Hot Chip – was named Campaign Of The Year at Music Ally’s Sandbox Summit in London yesterday (30th October).
It was one of five shortlisted campaigns that were put to an audience vote and it emerged as the clear winner. It was praised for the way in which it reawakened the band’s existing fanbase after a four-year gap from Why Make Sense?, their previous studio album. It also managed to position the band in front of a new Gen Z audience.
In our overview of the campaign, we said, “It worked on a mixture of traditional posts like playlists as well as fun artist posts. The attention to detail for all these activations was very strong throughout the campaign. This was a really ambitious campaign for Domino and they executed it really well.”
The post Domino wins Music Ally’s Campaign of the Year award for Hot Chip appeared first on Music Ally.
Source: Music ally

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