KPMG India predicts growing prominence for music subscriptions
Posted on: 10 septembre 2019, by : Stuart Dredge

Research firm KPMG’s India division has published its annual Media and Entertainment Report for 2019, which describes India’s digital future as a “mass of niches”. It’s very good for rooting what’s happening around music-streaming in the context of the wider digital-media ecosystem, as well as the Indian economy. There are some good music specifics though.
“The Indian music industry is expected to grow at a CAGR [compound annual growth rate] of 15.8 per cent over FY19-FY24. The key catalyst for this growth is likely to be audio streaming, which is expected to grow at around 5 per cent higher than growth of the overall music industry,” being one claim made by the report, which sees advertising revenues as a key driver for streaming.
The post KPMG India predicts growing prominence for music subscriptions appeared first on Music Ally.
Source: Music ally

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