Day: 24 janvier 2019

TV, games, esports… lessons from outside the music-industry bubble

Panels where people from the music industry talk about the music industry in front of people from the music industry are obviously useful in terms of exchanging ideas and taking the temperature of the business.
But equally it is important – especially in an age of discovery algorithms, big data, targeted marketing, in-app revenue opportunities and the long tail – to look outside of the music industry to understand how other businesses are dealing with disruption and finding their place in the attention economy.
The post TV, games, esports… lessons from outside the music-industry bubble appeared first on Music Ally.
Source: Music ally

Music-streaming in the Middle East: ‘There is a space and place for everyone’

Spotify and Deezer’s recent launches in the Middle East and North Africa (MENA) have highlighted the region’s status as a strategic priority for the music industry – although these companies (and Apple Music) are facing strong competition from local streaming service Anghami.
Trends in the MENA region were the focus for a panel session at Music Ally and Music Biz’s NY:LON Connect conference in London today. Speakers included Eddy Maroun, co-founder of Anghami; Moe Hamzeh, MD of Warner Music Middle East; Liliana Abudalo, manager of music content partnerships, Middle East, at Google and YouTube; and Habib Achour, head of Africa and Middle East at Sacem. Music Biz’s Bill Wilson chaired.
In setting up the discussion, Hamzeh talked of the importance of understanding the rich complexity of the region, with its many cultures, languages and dialects. A flat and uniform approach across the Middle East, then, will not pay off.
The post Music-streaming in the Middle East: ‘There is a space and place for everyone’ appeared first on Music Ally.
Source: Music ally

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