Day: 11 juin 2018

Marathon Artists LABs 2018: startups target music monetisation (sponsored feature)

Independent music company Marathon Artists launched its LABs accelerator in 2016, bringing together a group of six music/tech startups to work with its label, management and publishing arms, as well as a group of external mentors.
This year, LABs has returned, with partners including Domino, Audiotube, Tileyard Studios and Music Ally, and a theme of ‘monetisation’. Its latest cohort of startups are gathering in London for a week a month to meet around 80 mentors.
By having the accelerator sitting within an independent music company (Courtney Barnett, Jamie Isaac) Marathon’s ambition is that the startups will benefit from a unique perspective on the industry, whilst making sure Marathon Artists is always seated at the forefront of innovation in the music landscape.
Music Ally interviewed four of the startups – Mahogany, Musimap, InPlayer and Dummy – to find out what they’re doing and how they see the music industry’s current trends.
The post Marathon Artists LABs 2018: startups target music monetisation (sponsored feature) appeared first on Music Ally.
Source: Music ally

Indie labels and tech: ‘We’re not going to start building our own blockchain…’

How can independent labels make the most of disruptive new technologies, from blockchain and AI to virtual and augmented reality? A session at the Midem conference last week explored the issue.
The panel included Jason Reed, head of digital at Domino; Becky Brook, business development consultant at Jaak; and Luke Dzierzek, CEO at Scored. The moderator was Music Ally’s Chiara Michieletto. Reed started by talking about the importance for indies of taking time out to track tech trends.
“First and foremost, it’s ensuring we remain ahead of the curve as a sector, and remain competitive,” said Reed. “Making sure that we are aware of new technologies and how they can create tangible impact. It can be a bit of a minefield in terms of keeping up with new startups and various ways of working. But for us it’s about finding those solutions that can deliver something tangible.”
The post Indie labels and tech: ‘We’re not going to start building our own blockchain…’ appeared first on Music Ally.
Source: Music ally

PwC predicts video-streaming will be a $30.6bn market by 2022

The global ‘over-the-top’ video market will grow from $22.6bn in 2018 to $30.6bn in 2022, according to the latest prediction from PricewaterhouseCoopers.
Its Global Entertainment and Media Outlook 2018-2022 report suggests that 79.6% of OTT revenues – over-the-top means video delivered outside the traditional cable/satellite/terrestrial broadcasting networks – last year came from subscription video-on-demand (SVOD) services like Netflix, Hulu and Amazon.
The post PwC predicts video-streaming will be a $30.6bn market by 2022 appeared first on Music Ally.
Source: Music ally

Dice rolls with Kanye West album-launch ticketing partnership

Kanye West’s listening events in Brooklyn, Miami and Chicago for his new album ‘Ye’ were understandably focused on the music. But there was a tech aspect too: West’s team and marketing agency 1AM worked with British ticketing firm Dice on the events, making tickets available through its app.
1AM’s Julieanna Goddard tweeted about the plans for the events: “Ye wants people to experience the album the same way the 400 people in Wyoming did. Open air, around a fire, with stadium quality sound,” she wrote.
Dice’s involvement was partly to enforce a ban on touts getting hold of tickets for the events. “Warning: tickets for the kanye west events are totally non-transferable. some chancers are attempting to sell their tix but they can’t. if you try and buy them you’ll lose your money and won’t get in,” tweeted Dice ahead of the events last week.
The post Dice rolls with Kanye West album-launch ticketing partnership appeared first on Music Ally.
Source: Music ally

Midem to launch music awards in 2019 based on Soundcharts data

The Midem 2018 conference only finished on Friday, but organiser Reed Midem has already announced one of the key planks in next year’s event: the Midem Music Awards.
The twist: “Entirely based on platform-enabled fan data and verified by an independent adjudicator, this innovative concept will introduce a completely new way to measure and reward outstanding success, bypassing the usual methods of discerning awards by jury or a voting system”.
French startup Soundcharts will be responsible for collecting and qualifying the data from audio and video-streaming services; audio-identification platforms (i.e. Shazam); social media services and live-music data sources. UK production firm Whizz Kid Entertainment will produce the awards, which will take place during Midem 2019.
The post Midem to launch music awards in 2019 based on Soundcharts data appeared first on Music Ally.
Source: Music ally

Indian firm Saregama sees growing music and video streams

Indian music and film company Saregama has been talking about the strong growth it’s seeing from audio music-streaming services, as well as from YouTube. By the end of 2017, the company’s music catalogue was generating 724m quarterly streams on audio services like Saavn, Gaana and Wynk Music according to local site Medianama.
That’s up from 503m in the final quarter of 2016, representing 44% year-on-year growth. As for YouTube, in March 2018 Saregama’s channel generated 186m views, up from 88m in March 2017 – 111% year-on-year growth. Overall: “3.1 billion times a Saregama music IP was consumed by someone in some part of the world in 28 days,” said the company. “And we know which song got played for each of these 3.1 billion instances.”
The post Indian firm Saregama sees growing music and video streams appeared first on Music Ally.
Source: Music ally

SeatGeek can now sell tickets from within Snapchat stories

We reported last week on Snapchat parent company Snap, Inc’s pitch to the music industry for the power of its AR lenses. The day after its Midem keynote, the company unveiled a new partnership in a different area relevant to our industry: ticketing. Snap is working with SeatGeek on a feature that will see musicians and sports teams selling tickets from their Snapchat stories.
The post SeatGeek can now sell tickets from within Snapchat stories appeared first on Music Ally.
Source: Music ally

Amazon Premier League deal could be a boost for music-streaming

This story may sound somewhat parochial, but bear with us. Amazon has paid an undisclosed amount for the rights to stream 20 English Premier League (football) matches for each of the three seasons starting in 2019. The games will be streamed to fans as part of the Amazon Prime Video service in the UK – this isn’t a global deal – and sees Amazon sitting alongside broadcasters Sky and BT Sport for the first time.
What have sports rights got to do with music? In the UK, Amazon will now be able to use football as yet another part of its pitch to people to pay £79 a year for an Amazon Prime membership. Which, in turn, may widen the funnel of new listeners to its Prime Music streaming service, and in turn, the number who choose to upgrade to a full Music Unlimited subscription. Although we’ll stress the ‘may’ as for now, this is all about potential (and Amazon is unlikely to ever release data on music-subscription conversion rates for new Prime members who turn out to be heavy football streamers).
The post Amazon Premier League deal could be a boost for music-streaming appeared first on Music Ally.
Source: Music ally

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