More British 15-34s stream music than listen to BBC radio (says the BBC)
Posted on: 29 mars 2018, by : Stuart Dredge

British broadcaster the BBC has published its latest ‘annual plan’ report setting out its creative plans for the year, and its wider strategy. There are some interesting bits on music.
Like this: “For the first time, in October-December 2017 we estimate 15-34s listened more to streaming music services than all BBC Radio (5 hrs vs. 4 hrs 30 mins a week)” explains the report, as part of a section on competition from online providers.
Similarly, 16-24s “spend more time with Netflix than all of BBC TV” according to the report. The BBC also claims that “music streaming has gone from around 10% to around 30% of listening” among young adults in the UK.
The post More British 15-34s stream music than listen to BBC radio (says the BBC) appeared first on Music Ally.
Source: Music ally

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