Day: 2 mars 2018

How would user-centric payouts affect the music-streaming world?

‘User-centric’ licensing is where the royalties from a streaming subscription only go to the artists who that subscriber listens to, rather than into a bigger pool split by overall share of all the streams on the platform.
There have been calls for streaming services like Spotify and Apple Music to switch to user-centric systems, partly because it might be a good thing for smaller artists and labels, and (recently) because it might help them to tackle stream-fraud.
But what is really the difference between the existing and user-centric models? A panel at the by:Larm conference in Oslo today explored the topic.
The post How would user-centric payouts affect the music-streaming world? appeared first on Music Ally.
Source: Music ally

‘By definition the creative industry is not scaleable’ – but is this a problem?

Silicon Valley is always keen to understand how scaleable a startup’s business model is: what will make them the next billion-dollar unicorn and beyond? But in music, is that line of thinking problematic?
A panel run by Music Ally at the by:Larm conference in Oslo today explored the question of whether the search for the ultimate scaleable global music-platform risks a race to the bottom, devaluing music and stripping jobs and value creation from the creative community.
The panel included Helienne Lindvall from Auddly; Henriette Heimdal from WIN; and Thierry Baujard, investor with Media Deals and Peacefulfish, and chairman of Musimap. The moderator was Music Ally’s Patrick Ross.
The post ‘By definition the creative industry is not scaleable’ – but is this a problem? appeared first on Music Ally.
Source: Music ally

City Slang boss calls for governments to close the ‘value gap’

Christof Ellinghaus, founder of Berlin-based indie label City Slang, is keen for governments to take action to remove YouTube’s safe harbours, and thus address the ‘value gap’.
“We’re all stopping to sell records at this moment. Our bands are getting bigger and bigger, but we are selling less and less of their music,” said Ellinghaus, citing the example of a City Slang band that recently played to a crowd of 2,500 people in Warsaw.
“That stands in no relation to our sales or streams.. Everybody is just on YouTube. And so as long as YouTube gets away with this – and that’s one of the things that the governments of the entire world really need to figure out – it’s going to hinder Spotify,” he said.
The post City Slang boss calls for governments to close the ‘value gap’ appeared first on Music Ally.
Source: Music ally

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