Day: 14 février 2018

Artist managers talk data, transparency and the attention economy

Coming off the back of 2014’s Dissecting The Digital Dollar report and 2017’s guides on both digital deals and transparency (as well as the beta launch of the Digital Deals Comparison Calculator), music management body the MMF organised a managers roundtable in London earlier this month, chaired by Music Ally.
The purpose was to openly discuss the range of data that managers are given access to, the types of information they are being locked out of and how this all affects their artists.
With renewed YouTube licences and the first music deals with Facebook being struck, these issues have never been more pertinent.
The post Artist managers talk data, transparency and the attention economy appeared first on Music Ally.
Source: Music ally

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