Lyor Cohen promise: ‘We’re going to make you rich and famous’
Posted on: 4 janvier 2018, by : Stuart Dredge

AdAge has been profiling Lyor Cohen’s plans for 2018 as head of music at YouTube, including boiling down his pitch to artists, managers and labels as “We’re going to make you rich and famous”.
That includes providing financial support for music videos and promotion for new releases, as well as the previously-reported plans for a relaunched premium subscription service under the YouTube brand.
There are no direct quotes from Cohen on this, but the claim by AdAge that “subscribers will be able to listen to millions of songs on-demand, much like on Spotify, and access exclusive material, including videos and some songs that aren’t available for free” – as well as a hoped-for launch in the first half of 2018.
The post Lyor Cohen promise: ‘We’re going to make you rich and famous’ appeared first on Music Ally.
Source: Music ally

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