7digital’s Pete Downton talks streaming, telcos, voice control and Apple
Posted on: 14 décembre 2017, by : Stuart Dredge

In the mid-2000s, Pete Downton had a PowerPoint presentation. It included a slide with a map of the world plotting Warner Music Group’s licensing partnerships with 40 mobile operators: a network with a theoretical reach of 1.8 billion customers.
“There was a certain amount of truth in that, because we had deals in place to do products with all of them. But none of them had the teams, expertise or frankly the business reason to focus on executing those relationships,” says Downton now.
With 2017’s focus on the rapid subscriber growth for music-streaming services like Spotify, Apple Music and Amazon Prime Music, it’s easy to forget that a decade and a half ago, telcos and mobile phone manufacturers were among the great hopes to turn around the music industry’s sales decline.
The post 7digital’s Pete Downton talks streaming, telcos, voice control and Apple appeared first on Music Ally.
Source: Music ally

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