FUGA’s Pieter van Rijn: ‘Embrace the change’ (guest column)
Posted on: 15 novembre 2017, by : Music Ally

This guest column comes from Pieter van Rijn, CEO of FUGA:
“In a business as dynamic as music, it goes without saying that one of the few constants is change. It’s also no huge revelation to say that we weren’t always in a place where change was understood or appreciated.
Parts of the record industry used to try to control change by attempting – and usually failing – to curtail technology and/or consumer behaviour in order to fight piracy. Take early invasive copy protection measures and the major-owned subscription services Pressplay and MusicNet for example.
The post FUGA’s Pieter van Rijn: ‘Embrace the change’ (guest column) appeared first on Music Ally.
Source: Music ally

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